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Hollywood helps toymakers to survive
Date: 2009-02-11 08:17:00
After a sad Christmas season world biggest toy makers forecast a better 2009, companies see several growth possibility thanks to the now comming Hollywood films as X-Men, Transformers 2, and...
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Trade balance showed a surplus of 33 million euros
Date: 2009-02-10 12:22:08
According to KSH, national statistic office in December 2008, exports amounted to HUF 1,163 billion (EUR 4,371 million), while the value of imports reached HUF 1,186 billion (EUR 4,447 million)....
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Seven CEE countries on Coface's negative rating list
Date: 2009-02-10 09:19:03
In all, 22 countries were either downgraded, placed on negative watch or had their positive watch withdrawn. For the year 2008, Coface registered an increase of 47% in its global...
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Farmers protests grip Europe as prices slump
Date: 2009-02-10 08:44:12
After peaking at the end of 2007 on the back of a global commodities boom, wholesale milk prices dropped by 50 percent on average last year, Hungarian farmers have HUF...
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Decreasing inflation, weak forint
Date: 2009-02-09 10:27:43
The forecast prepared by GKI Economic Research Co. in co-operation with Erste Bank shows that both the depth and duration of the global recession are for the time being completely...
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HUF 130-140 billion EU subvention could lost
Date: 2009-02-09 10:21:28
We have to pass the new SPS law, as soon as possible, otherwise the Hungarian stock-farming will cut back between 2010-2012 – said Barna Forgács, president of Hungarian Chamber of...
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People drink less fruit juice in the crisis
Date: 2009-02-09 09:30:21
Last years the total fruit juice sales decreased by 4%, specialist said this year the fall could be 5-7%. Sió-Eckes, owned by German Eckes-Granini group, sold 71 million liter fruit...
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Big harvest, decreasing demand for malt
Date: 2009-02-09 07:56:15
After several years of impressive growth the worldwide consumption of beer could remain flat this year as the economic downturn hurts demand. Between 2005 and 2008, worldwide beer production rose...
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The role of the personal consulting is growing at the vitamin market
Date: 2009-02-06 08:52:53
According to GfK's Healthcare and Consumer Tracking researches altough Hungarians think to take vitamins is an important way to healthcare, but they bought less pills in the last two years....
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98-Cent Produce Packs brought new shoppers for Fresh & Easy
Date: 2009-02-06 02:26:32
Tesco’s US subsidiary Fresh & Easy has reported that its produce sales have increased by more than 11% with its new 98-Cent line since January when it was introduced. The...
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Volume of exports and imports for new member states continued to expand dinamacally
Date: 2009-02-05 08:28:00
In November 2008, the export and import volumes decreased by 8 and 12 percent, respectively, however in January-November both the exports and imports increased by 5 percent as compared to...
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In spite of excellent agricultural land, there is no closing up in CEE
Date: 2009-02-05 08:14:00
The CEE food industry is sitting in a vicious circle, for weak needs the answer is weak offer – said an UNIDO research, published by business daily Világgazdaság. UNIDO is...
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Brazil and Mexico may be a way out of crisis
Date: 2009-02-05 08:00:00
According to a recent survey conducted by Altradius among 300 companies world-wide, Latin American countries are becoming increasingly attractive destinations for companies looking for a way out of recession. Brazil...
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Softeners over HUF 13 billion per year
Date: 2009-02-05 08:00:00
Softeners are the sixth biggest category among the 60 chemical categories monitored by Nielsen with total sales of HUF 13 billion in the November 2007-October 2008 period. This category is...
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South-west dynamic, north-east slowing down
Date: 2009-02-05 08:00:00
Among local regions, retail sales show the most dynamic expansion in the south-west, according to data from Nielsen. In the north-east, no expansion has taken place in terms of value,...
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Aastra expanding in the region
Date: 2009-02-05 08:00:00
In December 2008, an independent subsidiary was formed in Austria and a representative office opened in Hungary by Aastra Technologies Ltd. The Canadian company is present in 100 countries, offering...
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Little loyalty, many promotions for softeners
Date: 2009-02-05 08:00:00
Softeners are one of the categories where promotions were most frequent in 2008. According to data from MEMRB, the Hungarian market of HUF 16 billion is dominated by three major...
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What should I wish for in 2009?
Date: 2009-02-05 08:00:00
At the end of the year, we always look back to see what we have achieved. News of the financial crisis and economic recession has brought a lot of uncertainty,...
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New generation of self-service cash registers
Date: 2009-02-05 08:00:00
A new generation of self-service cash register solutions is to be introduced in the Hungarian market by NCR. The improved NCR SelfServ™ Checkout offers faster and more convenient solutions than...
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Fewer people buying larger quantity of softeners
Date: 2009-02-05 08:00:00
According to ConsumerScan data by GfK Hungária, the number of households buying softeners in the first nine months of 2008 was down slightly compared to the preceding year, but the...
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Deli counter
Date: 2009-02-05 08:00:00
Today, time and the money we have at our disposal have become the two major factors determining shopping decisions. More precisely, the sensation of combining these factors effectively is what...
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Human size educational campaign
Date: 2009-02-05 08:00:00
On 1. December, the International AIDS Day, a human size condom was carried around in Budapest streets to remind people of the dangers of HIV infection. This campaign was also...
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Refrigerated yet fresh…!!!
Date: 2009-02-05 08:00:00
In recent years, one of the most notable consumer trends has been the growing demand for fresh products. At the same time, sales of refrigerated products have also grown dynamically....
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Displays: from manufacturing to feedback
Date: 2009-02-05 08:00:00
In the first part of this article, we have discussed the planning phase of display campaigns. We are now moving on to the next stage. Once we have selected a...
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Stable ranking for chemical products
Date: 2009-02-05 08:00:00
Unlike foods, the top 10 of chemical products has remained unchanged for years. A graph of the retail sales generated by the top 10 household chemical and cosmetics products is...
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Economising and uncertainty
Date: 2009-02-05 08:00:00
– At the moment, it looks like fewer companies are going to attend exhibitions this year than in 2008 and the number of employees travelling to events will also be...
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The thing to be learned,…
Date: 2009-02-05 08:00:00
… is that we cannot be universal geniuses. We cannot speak to everybody, because we have only 3 seconds to astound people. I have selected six products from 2008, which...
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Solvency of German companies deteriorating
Date: 2009-02-05 08:00:00
Germany has been placed on a negative watch list by Coface. Payment morale and solvency has deteriorated in Germany. Default in payment is quite rare in Germany and is often...
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Smaller, specialised events expected in 2009
Date: 2009-02-05 08:00:00
Event organising enterprises hope that recession will not have a drastic effect on their business. However, creativity is expected to play an even bigger role in the event marketing business...
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Nutritional values increasingly influencing shopping decisions
Date: 2009-02-05 08:00:00
A survey has been conducted in six EU member states including Hungary about health conscious shopping decisions. A number of positive changes in Hungarian consumer habits have been detected. The...
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