News and articles
This is how Starbucks is preparing for the summer
Starbucks has announced an early refresh of its summer beverage lineup in response to growing consumer demand for refreshing, seasonal flavors. In the new selection, they play a significant role...
Read more
That is why brown eggs are more expensive than white ones
Buyers may often find that the price of brown eggs is higher than that of white eggs. This difference does not arise from health or aesthetic qualities, but from agricultural...
Read more
During the year, the big domestic banks can raise their fees again
As a consequence of inflation, the major Hungarian banks were forced to raise their fees, which means an average increase of 28% for simpler bank accounts. According to a report...
Read more
Tourist agency: Tourinform offices can be renewed for one billion forints
The government is providing HUF 1 billion non-refundable support for the infrastructure and service development of domestic Tourinform offices, the operators of Tourinforms can apply for the tender involving around...
Read more
Péter Szijjártó: it’s time for another dimensional change in the Hungarian economy
The time has come for the Hungarian economy to go through another dimensional change, to increase the technological level and expand the research and development capacities – the Minister of...
Read more
National Museum spends more than two million euros on tourism development
The Hungarian National Museum, which won a tender for the renovation of the Esztergom Castle Museum and the Esterházy Castle in Zzelíz, can spend more than two million euros on...
Read more
Katjes sells stake in porridge business Haferkater back to founders
Katkes backed Haferkater via its investment arm Katjesgreenfood seven years ago. German confectionery major Katjes Group has sold its 25% stake in local porridge business Haferkater back to the company’s...
Read more
Millennials and Gen Zs drive surge in demand for RTD iced coffee
The demand for iced and specialty coffee beverages is experiencing a significant uptick, largely driven by Millennials and Generation Zs, according to a recent report by GlobalData. “This cohort has...
Read more
Walmart Health Centers Are Closing
Citing lack of profitability, retailer shuttering all 51 clinics In a surprise move, Walmart (Bentonville, Ark.) has decided to close all 51 of its Health Centers. After operating a growing...
Read more
The AutoWallis Group is planning another doubling of its regional growth strategy until 2028
The AutoWallis Group plans HUF 750 billion in sales revenue and HUF 40 billion in EBITDA profit by 2028, thus doubling last year’s results for both indicators. The regionally dominant...
Read more
NAV confiscated fake cleaning products and untaxed cigarettes
The tax inspectors of the National Tax and Customs Office (NAV) seized fake cleaning products and untaxed cigarettes on a farm near Mosonmagyaróvár, the customs office announced on its Facebook...
Read more
The latest issue of Trade magazin is out now!
The digital version is available with more content once again and can be read by clicking on the front page below. But what does the May issue feature? The May...
Read more
FAO: global food prices increased for the second month in April on a monthly basis
In April, global food prices rose for the second month in a row in a monthly comparison, this time mainly due to the increase in the price of meat, vegetable...
Read more
ALDI is reducing the price of fresh meat and frozen meat products
ALDI continues its price reduction: from the beginning of May, it will reduce the prices of 12 fresh meat and 4 frozen meat products. Those following a meat-free diet can...
Read more
Here is Rossmann’s new application, the Virtual Mirror
Keeping up with the innovations of the digital age and the development of technology, Rossmann introduced a feature in its mobile application that could revolutionize drugstore shopping. The Virtual Mirror...
Read more
Shop-in-shop: eMAG has launched a hair care and make-up section
eMAG Hungary has recently launched its new Hair Care and Makeup section as part of its shop-in-shop concept, offering an impressive array of over 70,000 hair care and makeup products,...
Read more
Beauty care travels at breakneck speed
Beauty care is one of the fastest growing markets in the FMCG sector. Within beauty care, there are many rapidly evolving segments such as face and body care, make-up, hair...
Read more
The solvency of Hungarians has improved again, but it may be too early to rejoice
At the beginning of this year, the solvency of Hungarians continued to improve, the Intrum Solvency Index exceeded 10 points in the first quarter, according to the new report of...
Read more
HEINEKEN Hungária Zrt. will start the festival season in Sopron on May 11.
The SopronFest, held for the first time in 2023, proved: Sopron cannot remain without a festival, and the festival cannot remain without Soproni. Thus, from May 11, with the support...
Read more
High – but not on sugar
The category of sugar-free soft drinks has been growing steadily for years, driven by the health consciousness trend. This article is available for reading in Trade magazin 2024/5 Demand for...
Read more
In alliance with agriculture: MBH Bank responds to the challenges of the market together with professional organizations
MBH Bank has signed a cooperation agreement with the Association of Hungarian Livestock Breeders, the National Association of Grain Growers, the Milk Trade Organization and Product Council, and the FruitVeb...
Read more
Auchan comes up with an unusual sale
There is serious competition between store chains to retain customers. According to Auchan’s experts, price is a priority, but it doesn’t matter what kind of customer experience each sale gives....
Read more
IKEA is preparing for the Balaton season with mobile collection points
This summer, IKEA will once again open its Mobile Pickup Points at popular vacation spots on the southern shore of Lake Balaton in Hungary, specifically in Balatonboglár and Siófok. This...
Read more
The talking digital financial assistant is already available for SMEs
Kate, K&H’s digital financial assistant, has been helping small and medium-sized businesses since spring. The artificial intelligence-based solution is the only one in the country that understands and executes voice-based...
Read more
Food prices may increase due to global warming
Global warming and extreme weather conditions are putting increasing pressure on agriculture, posing significant inflationary risks worldwide, according to a new study from the Potsdam Institute for Climate Impact Research....
Read more
The MRSZ calls for industry cooperation and an action plan
At the request of the MRSZ, EY prepared a study in the first quarter of 2024 on the effects of international centralization efforts on the domestic marketing communications industry. The...
Read more
Olive Oil Industry: Renewal Needed for Sustainability
There has been a longstanding demand within the olive oil industry for sectoral renewal to ensure sustainability. According to a CNBC report, this year could be pivotal for the industry....
Read more
Under the name Prime Network, Eurowag is introducing a new segment in its acceptance network on the most important transit routes in Europe
Eurowag has announced the introduction of a new segment in its existing acceptance network, named “Prime Network,” strategically located along major transit routes. The Prime fuel stations are selected from...
Read more
A restaurant in the second district was closed with immediate effect due to serious hygiene problems
The Hungarian National Food Chain Safety Office (Nébih) has immediately suspended the operation of a restaurant located on Hidegkúti Road due to severe hygiene issues. During the inspection, authorities found...
Read more
If you need a little… energy
In 2023 the energy drink category showed a small decline in terms of units sold, but an increase in value. This article is available for reading in Trade magazin 2024/5...
Read more