Nielsen: chocolate Santa Clauses brought the two-thirds of the turnover

By: Trademagazin editor Date: 2017. 12. 01. 11:59

Chocolates are the biggest favorites of the Christmas holiday season: over 400 million tonnes ie over eight million was sold in October-December 2016, according to the 90 food category of Nielsen.

Hungarians spent more than 3 billion HUF last year on seasonal sweets, which is a total of 616 tons and nearly 11 million items.

Chocolate Santa Clauses brought about two-thirds of the turnover both in value and in quantity (64 percent in value, 66 percent in volume). Although the number of the Santa Claus figurines was 6 percent less than in the 2015 season, it is also absolutely unbreakable from the throne. (Source: Nielsen)

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