Today even those consumers economise who didn’t do it last year
In April 2023 Publicis Groupe has commissioned Kantar Hoffmann with doing a survey on consumption habits in 23 categories.
This article is available for reading in Trade magazin 2023/6-7.
It has been Hungarians who gave the strongest reaction to the worsening economic conditions in the region: 41% of them reported cutting back on their spending; one year ago this proportion was just 22%. In the Czech Republic this year 22% did the same vs. the 15% last year, in Poland 28% started spending less (20% last year), and in Slovakia this ratio was 25% (vs. 21% last year). Consumers feel they need to do this less and less because of the war, as the main reason now is the growing inflationary pressure: 58% named inflation as the main reason for spending less and only 15% said it was because of the war. //
Related news
IWG survey: benefits of hybrid working
According to a recent study by the International Workplace Group,…
Read more >Hungarian food producers may be in serious danger due to the margin freeze
Following the introduction of the margin freeze, previously strictly confidential…
Read more >Margin stop works, says Márton Nagy
The margin freeze is working, the prices of more than…
Read more >Related news
Focus on supporting sustainable food systems: Nestlé’s joint value creation summary published
Nestlé is committed to providing sustainable, balanced and affordable food…
Read more >The European Commission has proposed to strengthen the competitiveness of the EU wine sector
The European Commission is proposing measures to improve the competitiveness…
Read more >Jägermeister Orange: an ice-cold novelty with the aroma of Sicilian orange
1400 hours of Sicilian sunlight, 56 herbs and the aroma…
Read more >