Tag "vásárlói szokások"
Magazine: Shoppers get less fruit and vegetable for their money
At this year’s Zsendülés Conference Tünde Turcsán, GfK’s FMCG director analysed fruit and vegetable buying habits. A 3,500-participant GfK survey has revealed that 60% of shoppers eat minimum one portion...
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Co-op reveals biggest Easter grocery trends
New research from Central England Co-op has revealed the shopping habits of customers ahead of this year’s Easter celebrations. Sales show that chocolate eggs, lamb and baked goods continue perform...
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What can 2022 bring in consumption habits and in retailer reactions to changing habits?
According to data from GfK, the changes in shopper behaviour primarily affect 5 areas: 1. we manage the pressure on us caused by the virus situation by paying more attention...
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Survey: 45.8 percent of Hungarians buy artificial pine for Christmas
In Hungary, 45.8 percent of respondents buy artificial pine for Christmas, 36 percent of respondents celebrate with cut, and 8.8 percent celebrate with replantable, globe pine, IKEA told MTI on...
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SZTNH: Hungarians buy counterfeit branded clothes, perfumes and illegal software the most
Once again this year, branded clothing, perfumes and illegal computer programs are the best-selling counterfeit products in Hungary, according to a recent representative study by the National Anti-Counterfeiting Board (HENT)...
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According to a survey, Hungarian consumers prefer environmentally friendly products
The majority of Hungarian customers prefer environmentally friendly products, especially sustainability is an important aspect for young people – The Reacty Digital Kft. told MTI. According to a survey by...
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Nagy István: Let us typically provide the food supply of Hungarians from domestic sources!
Today, not only our economic, but also our national security interests require that the food supply of Hungarian society be typically provided from domestic sources – the Minister of Agriculture...
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Standing firm during the crisis – with progressive development projects
Our magazine interviewed László Pekó, chairman of CO-OP Hungary Zrt.’s board of directors and Géza Tóth, the CEO of CO-OP Hungary Zrt. How did 2020 go for the Coop Group?...
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According to a study, the coronavirus has changed consumer habits
As a result of the coronavirus, customer habits have changed and the composition of the consumer basket has also changed – stated a research conducted by Garai-Fodor Mónika, Dean of...
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COVID-19’s impact on European consumer’s changing food habits – Video of the day
The pandemic has had a significant impact on how European consumers eat, prepare and shop for food. Mintel’s Global Food and Drink analyst Kate Vlietstra identifies three key trends in...
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Big consumer behavior shifts in holiday shopping this year
Consumers will be taking a more considered approach toward Black Friday and the Christmas holiday spend though 20% of U.S. shoppers plan to spend more given a desire to shake...
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NAK: the coronavirus has also transformed consumer habits
Shoppers spend less time in grocery stores and shop more purposefully. The overview of the National Chamber of Agriculture (NAK) shows that although the usual buying habits before the outbreak...
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Seven changing consumer behaviors
An abrupt shift in consumer attitudes has resulted in significant behavioral changes that have ramifications across the commerce landscape. In this new reality, a consumer-first orientation to solution development is...
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OKSZ The demand for online shopping has increased significantly
Shopping patterns have changed as a result of the coronavirus epidemic, but delivery times for groceries ordered online are increasing due to sudden surges in demand. The food chains have...
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The beginning of a successful era
Balázs Ipacs, vice president and László Selmeczi co-president of the Guild of Hungarian Confectioners gave an insight into the state of play in the Hungarian confectionery sector to our readers....
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Shopping centers quietly test facial recognition technology
Some U.S. shopping centers are using facial recognition technology that detects customers’ facial features and their paths of travel, along with AI to mine that data to assess traffic patterns,...
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Stability and progress
Coop has a stable position as Hungary’s No.2 grocery retailer. Our magazine interviewed László Pekó, chairman of the board of directors at CO-OP Hungary Zrt. and CEO Géza Tóth. What was 2018...
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Home delivery is a new breakthrough for retail
The pizza delivery services, the Internet menu delivery have long been a common thing, but today most of the grocery stores have launched their online ordering interface. Recently, the delivery...
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Nielsen: one-fifth of Hungarian buyers buy family-friendly products
When purchasing a new product, one fifth of Hungarian consumers are looking for products that can be used for the whole family, while one-tenth of them are curious in multifunctional...
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Magazine: The importance of promotions when buying FMCG products
A nationwide representative survey, conducted by Kantar Hoffmann in March 2017, has revealed that 29 percent of Hungarian shoppers stick with their favourite store and look for products in promotion...
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The majority of shoppers check whether the groceries they wish to buy are Hungarian
According to Gedeon Totth, director of the Institute of Commerce and Marketing of the Budapest Business School (BGE), every nation is patriotic when it comes to buying food products, but...
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Nielsen: ham and chocolate bunnies are dethroneable at Easter
The Easter season causes no surprises. Hungarians buy tons of cooked ham and a chocolate bunnies. The ham retail sales exceeded 7 billion HUF in March-April 2016, which is two...
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E-commerce is booming all across Europe
In Europe, the quarter of Internet users buy something every week in the online space, while among the Hungarians, the ratio is 18 percent – the Masterindex European e-commerce and...
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As many consumer habits as store types
In cooperation with GfK, Coca-Cola HBC Magyarország Kft. tried to answer the following question: Why do we go shopping and what influences our buying decisions? György Galántai, general sales manager...
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Everything you wanted to know about the Christmas gift shopping
Christmas is the most beautiful time of the year. Gift-giving is an integral part of Christmas, so the MOM Park with the contribution of GfK Hungária was searching for the...
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Nielsen: the use of mobile devices changes trade and cash flow
Trade in Hungary is also changing as a result of that consumers increasingly use their mobile devices for several purposes: one in three Hungarian mobile owners used to compare prices...
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GfK: high demand may remain for IT products and small household appliances next year
The high demand may remain for IT products and small household appliances in the coming year, as 67 percent of the Hungarians plan to buy IT and 57 percent household...
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