Tag "Trade magazin 2023/06-07"

Introducing the members of the presidency – Part 1

This article is available for reading in Trade magazin 2023/6-7. Zoltán Andrész I feel I can contribute a lot in organising competitions, and evaluating the entries as a member of the...

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A HoReCa gathering

In April the Mirbest Gasztro Expo 2023 took place in the Hungexpo Budapest Congress and Exhibition Centre. Our magazine interviewed István Czírbusz, owner of Mirbesz Kft., the event’s organiser. This...

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Nothing is for free!

Chef Roland Oláh moved to New York in 2009. In the first two years our magazine followed his adventures, and now it is time to catch up with him… This...

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From the Tisza to the Danube…

This article is available for reading in Trade magazin 2023/6-7. Heves The recommendation of the Michelin Guide was good advertisement for us, but I am more proud of the Gundel...

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The King’s table

Charles III, the newly crowned King of England, has strong ideas about modern food production and eating, and has been an advocate of organic farming for decades. British newspapers say:...

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Barrels and flavours

In April HopTop rolled out its Barrel Pig product range, which consists of barrel-aged beers. This article is available for reading in Trade magazin 2023/6-7. At the moment five milk...

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István Lakatos: “I am not the failure-avoiding type, I am success-oriented”

István Lakatos, the CEO of Bravogroup Holding was Szilvia Krizsó’s guest in the latest episode of the Future Talks podcast. This article features parts of the conversation, but you can...

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Semi-sweet

Ciders are special because they do not have to be labelled according to their sugar content; dry ciders are more likely to turn up among craft varieties, while the mainstream...

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Shop! MarketPlace Austin

Between 25 and 27 April, Shop! Association organised the Shop! MarketPlace trade fair and conference in Austin (Texas, USA). This article is available for reading in Trade magazin 2023/6-7. The...

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Retail trends tailored to future needs

During the coronavirus pandemic, shoppers developed a new habit: instead of spending a pleasant time with comfortably shopping in the store, they wanted to purchase what they needed as quickly...

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Ice Cream of Lake Balaton 2023

The Balaton Tourism Association has organised the Ice Cream of Lake Balaton contest for the 10th time, which took place in the ice cream workshop of Bringatanya Ice Cream Parlour...

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Playfulness and responsibility in promotions

On 27 April 2023 Trade magazin organised its “The key to successful promotions” event in Aquincum Hotel Budapest, where the award ceremony of the “Most successful promotion of the year”...

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Sugar-free

Six cakes have qualified for the final of this year’s Sugar-free Cake of Hungary competition, which was organised by Egy Csepp Figyelem Foundation, with the professional support of the Hungarian...

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What can we learn from the promotions of 2022?

Market researcher Kantar Hoffmann has done an exclusive focus group survey for Trade magazine, on what shoppers think about the promotions that entered the “Most successful promotion of the year”...

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Earth Day

Who says you can’t change the world? – this is the slogan of Earth Day, which has been held since 1970, and this is the attitude that the small team...

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Dr Beáta Felkai: The main goal is providing Hungarians with safe and good quality food

Dr Beáta Felkai, deputy state secretary of food chain supervision at the Ministry of Agriculture gave an interview to our magazine. This article is available for reading in Trade magazin...

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Itchy times are coming

Last year combined sales of insecticides and insect repellents were HUF 6.28bn in the retail channels audited by NIQ (formerly Nielsen IQ). Value sales increased by 3% in comparison with...

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Waves in the bottle

According to the NIQ retail index, mineral water volume sales dropped 1.6% in retail in 2022 if compared with 2021, making up 885 million litres; at the same time value...

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Hungarian firms often don’t claim a quite big tax relief

According to Dr Máté Vargha, tax manager of BDO Magyarország Tax Advisory, Hungarian companies are entitled to a big tax relief for their own investments, and in 2022 more businesses...

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Hungarians can’t even imagine their diet plans without meat

Pápai Hús Kft. has conducted an online survey on conscious eating and meat consumption, with more than 4,000 participants. This article is available for reading in Trade magazin 2023/6-7. 20%...

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Al dente

This article is available for reading in Trade magazin 2023/6-7. Under pressure Norbert Káhn, commercial director of Gyermelyi Zrt.: “Uncertainty continues to reign in the pasta market, and this situation...

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More optimistic firms

Gábor Rajna, the head of K&H’s business banking division told our magazine: companies had to face many difficulties in the previous years, but their optimism is definitely growing now. This...

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Flavours waiting to be discovered

Good tequila has its own character even without aging This article is available for reading in Trade magazin 2023/6-7. Data from 2022 reveal that sales of spirits made from agave...

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Today even those consumers economise who didn’t do it last year

In April 2023 Publicis Groupe has commissioned Kantar Hoffmann with doing a survey on consumption habits in 23 categories. This article is available for reading in Trade magazin 2023/6-7. It...

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Margarine’s renaissance

NIQ data reveal that Hungarian margarine sales grew by more than 40% in value last year, but the volume sales growth was only less than 2% because of the rising...

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…and it is ready!

It isn’t easy to define convenience products, which constitute up to half of the food selection available in the shops of grocery retailers. If they can afford it, shoppers like...

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Poultry price increase was twice as big as the pig price rise

According to data from the Central Statistical Office (KSH), Hungary’s poultry meat export increased by 3.1% in volume to more than 31 thousand tonnes, and in value it grew by...

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After the plunge in April, the GKI economic sentiment index climbed a little in May

Although the GKI economic sentiment index rose in May compared to April, it couldn’t reach the level of March. Business expectations remained worse than in March, despite an improvement in...

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Indulgence isn’t enough

Occasional indulgence – this is the main motivation of milk dessert buyers. Unfortunately, there were fewer of these occasions last year, because of the price increase. Richárd Révész, Danone Magyarország...

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Cereal bars, mueslis and breakfast cereals

The cereal market consists of cereal bars, mueslis and breakfast cereals. Shoppers have become price-sensitive recently, because of the growing inflation, and this had a negative effect on breakfast cereal...

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