General meeting and trade programme

Just like last year, SPAR was the host of the annual general meeting of POPAI Hungary Association and the trade programme afterwards.

This article is available for reading in Trade magazin 2023/6-7.

POPAI members gathered in the training room of Pávaház, and they unanimously approved the 2022 report. In the following trade programme Károly Németh, SPAR’s head of marketing spoke about changing consumption habits.

This year’s POPAI motto is “Very Fast Moving Brands, Retail, POP”, and SPAR’s loyalty and market research team leader Anita Molnár and her colleague László Varjú gave a related presentation. //