The Multipont Program is among the best loyalty programs in the region in two categories
The Multipont Program will be among the finalists in two categories at the Loyalty Awards 2015 that is assessing the best loyalty programs of the EMEA region (Europe, Middle East and Africa).
The Multipoint loyalty program was established in 2001 by the OTP Bank and the MOL Group to provide a wide range of benefits to their regular customers. The program has undergone a complete renewal in 2013, the number of partners involved in it expanded significantly. In addition to the two founders new strategic partners joined to the program in recent years including CBA, Extreme Digital, the Operett Színház (Operetta Theatre) the Cinema City the Groupama Insurance Company and Régió Játék.
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