We can be winners as a team!

Gergely Bálint
corporate sales director
Nestlé

‘In 2020 the biggest challenge ahead of the company was coping with the uncertainty caused by the coronavirus pandemic. Creating safe working conditions was a main priority for Nestlé from the first moment. Another big task was ensuring uninterrupted product supply during the first wave of the pandemic, when people started stockpiling.’

When asked about the how the pandemic changed consumption habits, he told that people went shopping less often, but at the same time the basket value increased dynamically. This had a negative effect on impulse purchases and influenced the store choice of consumers, to which Nestlé had to adapt its business operations.

About Nestlé’s sustainability work Mr Bálint told: ‘The work done in the Nestlé Institute of Packaging Sciences is starting to bear fruit: several Nestlé products are now marketed in 100-percent recyclable paper packaging, e.g. NESQUIK All Natural cocoa powder. On a global scale almost 87 percent of the packaging materials we use is recyclable or reusable.’ The corporate sales director believes that common sense and intuition are of utmost importance in uncertain situations like the present one. Business situations that might seem scary at first should be viewed as an opportunity instead. (x)