PR

(HU) Csokoládégolyók az ALDI kínálatában

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(HU) Mesteri food styling, hogy garantáltan eljuss a vásárló kosaráig

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(HU) A hónap terméke az ALDI-ban: helyben sütött bejgli

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Magazine: So many advantages

Although canned vegetables prepared without preservatives perfectly fit into a healthy diet, there is a big difference between theory and practice. According to András Szirbek, marketing director of Bonduelle Central...

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Queuing in stores matters less than one would think

Shopper Thoughts by dunnhumby uses a 16,000-shopper panel for analysing consumer attitudes in a representative fashion. According to the latest study, 92 percent of shoppers decide where to shop based...

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We have found the answers to the challenges of the last 25 years

On the 23 October national holiday two executives of the Coop Group Géza Tóth, CEO of Co-op Hungary Zrt. and Dr István Rédei, president-CEO of Co-op Star Zrt. received high...

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Cycle: A Hungarian innovation revolutionises the cleaning product market

CYCLE cleaning products are made of wastewater sludge. Our magazine interviewed Zoltán Vass, business development director of the product’s manufacturer, reNEW. He told that Cycle products go one step further...

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Even more Hungarian products are available in ALDI stores

ALDI’s close cooperation with Hungarian food companies is very well indicated by the fact that in February 2018 the discounter bought Alföldi Tej Kft.’s dairy product brand ‘Kokárdás’. Kokárdás products...

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Auchan is also promoting Hungarian products

It is a core element of Auchan’s strategy to support local products and farmers. At the moment there are nearly 100 products available in Auchan store that bear the Hungarian...

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Data-based campaign planning for maximum efficiency

The technological development of recent years has transformed media consumption habits, and this resulted in changes in the advertising market too. We know that an advertisement works best if it...

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