PR
(HU) GOURMET Prémium gombamártások az ünnepi kínálatban
Date: 2022-12-01 18:40:11
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Cream cheese from Trappist? Sounds good and can already be found in shops!
Date: 2022-11-28 11:01:57
In Hungary Trappist is the most popular cheese variety by far, this is why Alföldi Tej Kft. is launching a cream cheese product made from 100% Trappist cheese. According to...
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Shoppers are loyal in the premium coffee category – This is how Costa Coffee sees the market
Date: 2022-11-28 10:56:57
Annual coffee consumption will be more than 19,000 tonnes in Hungary in 2022, and this represents a value of HUF 67 billion. Coca-Cola HBC Magyarország’s experience is that the category...
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Instead of using a crystal ball, ask for the help of experts when making plans!
Date: 2022-11-24 10:21:38
FinVisors Kft.’s thinking is characterised by a financial focus. We don’t use a crystal ball, instead of this our experts audit partner companies, to understand how their business works, what...
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Stable value in a period struggling with value crisis
Date: 2022-11-23 10:17:10
MagNet Bank – a financial institution that is prioritising community values in its business strategy – has entered an exciting and important period. Our magazine interviewed banking director Richárd Posch....
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Now is the time to download the new OkAuchan app!
Date: 2022-11-22 10:32:55
Auchan is guiding shoppers in the direction of comfortable and sustainable digital solutions with its new app, which the retailer was promoting heavily in October. The first 10,000 downloaders receive...
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Sustainable coffee sourcing isn’t enough anymore: production also needs complete transformation
Date: 2022-11-21 10:59:50
All over the world the livelihoods of 125 million people depend on coffee farming, and 80% of them live in poverty. Today about 2.5 billion cups of coffee are consumed...
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Conscious packaging for the food industry
Date: 2022-11-18 10:09:28
BS Plastic has more than 20 years of experience in manufacturing flexible packaging materials. In our own laboratory, chemical and food engineers are combining innovative technologies with the latest market...
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Introducing Tetra Pak’s tethered cap packaging
Date: 2022-11-14 17:45:07
One of Tetra Pak’s main goals is to create modern, safe and sustainable packaging for consumers. Meanwhile, the company always adapts its developments to environmental regulations. As proof of this,...
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Digital in-store marketing in tobacco shops – how to reach hundreds of thousands of consumers in 90 seconds
Date: 2022-11-14 10:54:28
DigInStore Zrt.’s TrafikTV digital solutions can help companies improve their sales performance in National Tobacco Shops. So far research results from Hungary haven’t proven how much TrafikTV’s cost-efficient solutions can...
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(HU) Új vegán szendvicsfeltétek az ALDI-ban
Date: 2022-11-10 17:27:28
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I am Szent-Györgyi
Date: 2022-11-09 10:44:25
There are legendary stories about professor Albert Szent-Györgyi, and now a new book, full of adventure, romance and revelations, tells what really happened in the great man’s life. “I am...
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The Future of Bread lies in its Past
Date: 2022-11-07 11:00:44
Consumers like tasty, quality bread, so Puratos has decided to find out what the Best Bread of the Future will be like. The result was surprising: the Future of Bread...
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PICK’s new image campaign is a milestone in brand building and salami communication
Date: 2022-11-07 09:45:06
In this year’s PICK image campaign our shared memories enter the spotlight, as the central element of the campaign is an emotional film footage, with which we can relive the...
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(HU) Új desszert az ALDI-ban
Date: 2022-11-03 14:30:11
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(HU) Frissen sütött vegán finomság az ALDI-ban
Date: 2022-10-20 18:23:29
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Public health programmes from OGYÉI, with funding from NETA money
Date: 2022-10-18 10:08:15
The National Institute of Pharmacy and Nutrition (OGYÉI) focuses on the most urgent public health issues with its programmes funded from the public health product tax (NETA). Our magazine interviewed...
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Saving money and time in logistics with logistics management software
Date: 2022-10-17 18:25:37
Nowadays there are more and more challenges when it comes to performing logistics tasks: skyrocketing fuel prices, the lack of skilled workers, fierce competition and increasing customer requirements all cause...
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Renewal from Mizo: New type of communication with consumers from this autumn
Date: 2022-10-13 10:32:30
Member of the Bonafarm Group, Sole-Mizo Zrt. is the biggest dairy company in the region, processing about 400 million litres of milk annually. The company employs nearly 1,300 people in...
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SPAR’s Regional Treasures programme is looking for new partners
Date: 2022-10-12 09:39:05
SPAR’s Regional Treasures seeks to give small farmers and family businesses the chance to appear with their products on the shelves of SPAR stores. These high quality groceries bear the...
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Quality is a competitive advantage also on the roads
Date: 2022-10-11 08:28:14
Being the number one among the best Szemerey+Plus Zrt. serves its partners, 95% of which are engaged in the FMCG sector, through an optimized distribution system across Hungary. 170 of...
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Orbico celebrates 10th anniversary with portfolio expansion
Date: 2022-10-10 10:37:26
Orbico Hungary Kft. is 10 years old and our magazine interviewed general manager Zoltán Becze on this occasion. A member of the Orbico Group, the company supplies more than 8,000...
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Delicious flavours from PlantRevolt
Date: 2022-10-10 08:30:59
Since last year our products aren’t only available for the HoReCa sector, but also for the customers of grocery stores. Our food engineers are always busy developing new products and...
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MOL’s new mineral water brand arrives in recycled bottle
Date: 2022-09-29 08:56:41
MOL’s new mineral water brand, Fonte Natura is available in 100% recycled PET bottle packaging, in fizzy and still version, in 0.75- and 1.5-litre sizes. This premium quality water is...
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Dm goes packaging-free for a sustainable future!
Date: 2022-09-29 08:02:22
Sustainability efforts are gaining ground in Hungary as well, so more and more shoppers want to change their habits and reduce their ecological footprints. Two years ago dm reacted to...
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Cash For Touch – SoftPOS Boosts Shopping Experience
Date: 2022-09-21 18:00:07
Solving a problem in a single move – one of the most valuable improvements modern technology can offer for the efficiency of our accelerated lifestyles. It’s no coincidence that online...
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Sustainability is part of SPAR’s business strategy
Date: 2022-09-21 12:05:22
Since 2019 SPAR Magyarország has been using the “SPAR – For a sustainable future” umbrella brand for its sustainability goals and activities. The company believes that environmentally conscious shoppers, together...
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”We want to be part of the solution”
Date: 2022-09-21 10:52:25
Interview with Judit Szalóky Tóth, public affairs manager of Coca-Cola Hungary , and vice president of the Hungarian Marketing Association’s Green Chapter: “We make brands and products that people love,...
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A new era has dawned for retail leaflets
Date: 2022-09-20 10:15:41
The promotional leaflets of retailers still represent one of the most effective ways to present their offers to customers. Since 2021 paper prices and energy costs have been growing fast,...
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Tesco mini shops at Shell: Quick shopping and friendly prices
Date: 2022-09-20 08:29:15
Shopping in the Tesco mini shops at Shell service stations can save a lot of time: while the car is filled with fuel, high quality food and pet food products...
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