PR
Resilience is now more important in the advertising industry too
Date: 2022-09-12 10:43:39
An interview with Adrienn Krajczár, POS Services Kft.’s sales and business development director. – How did the last two years influence the stability of POS Services Kft.? – In general...
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On a sustainable path
Date: 2022-09-12 08:12:55
Our magazine asked Zoltán Tilly, sales and marketing director of Sofidel Hungary about the company’s sustainability efforts. – What does sustainability mean to Sofidel? – Sofidel was the first Italian...
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A new look for Kotányi spices
Date: 2022-09-09 10:08:26
Thanks to the culinary revolution of the last few years, not only classic Hungarian flavours, but also those of world cuisine have become popular. Now men are also involved in...
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They wish to be everyone’s bakery
Date: 2022-09-08 10:36:49
Zalaco Sütőipari Zrt. is one of the top 3 baking businesses in the country, with an 8-9% market share. They operate more than 50 bakeries in Zala, Vas, Veszprém and...
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Quality is serving you – did you know?
Date: 2022-09-08 09:25:31
This is the message of the new showroom opened by Kerekes Kft., one of the most important actors in Hungarian retail trade – for nearly 30-years they have been supplying...
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30th Kulcs Quality Pharmacy opens in Debrecen
Date: 2022-09-07 09:09:50
Instead of a fast but impersonal service, premium category Kulcs Quality Pharmacies focus on professional expertise and paying close attention to what customers have to say. Besides the 14 Budapest...
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Coop for the environment
Date: 2022-09-05 10:59:30
Sustainability, energy efficiency and environmental protection are in the centre of COOP Group’s business development strategy. Investment projects are realised with cutting the group’s ecological footprint in mind. Géza Tóth,...
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VPK: Sustainability is the key factor
Date: 2022-09-05 10:15:10
Sustainability has been an unavoidable topic, whether it’s about business strategy, future planning or responsible operation. As well as the other plants of the VPK Group, the factory from Salonta...
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Going towards net zero emission
Date: 2022-09-02 09:28:52
Tesco has recently published its 2021-2022 sustainability report online. Zsolt Pálinkás, CEO of Tesco Magyarország: “We know very well that our business operations depend on our environment, as food can...
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Iván Kamarás recalls flavour memories with the help of PICK
Date: 2022-09-02 09:16:57
PICK is one of the most traditional – going back more than 150 years – and best known Hungarian brands. This July PICK started a one-of-a-kind partnership, with one of...
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Expert blog from Rossmann
Date: 2022-09-01 07:33:37
You can now read the Rossmann diary: a blog which is special because it features articles written by experts, together with photos and videos, useful tips and product recommendations. Lilu,...
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Sustainability is present in the daily life of farmers
Date: 2022-09-01 06:28:39
We asked Balázs Győrffy, president of the Hungarian Chamber of Agriculture (NAK) about sustainability in the sector. – How does sustainability manifest in agriculture? – First and foremost let me...
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ALDI keeps getting greener
Date: 2022-08-28 16:42:19
In 2021 ALDI installed solar panels at another 16 stores, so altogether 18 Hungarian ALDI stores are now utilising their own green energy for almost two months a year! Shoppers...
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Milka’s softest ever formula already in stores (x)
Date: 2022-08-15 00:15:15
Chocolate design, packaging and formula have been renewed recently – Milka presents its softest chocolate yet with a new design, packaging and bold typography, all of which express the creamy...
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(HU) Gyorsfagyasztott magyar derelye az ALDI-ban
Date: 2022-07-25 09:00:24
Sorry, this entry is only available in HU....
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Online shopping platform Avokado launched
Date: 2022-07-13 09:08:29
Tibor Székács used to be the managing director of Plus and Aldi Magyarország, and also worked as one of Hofer Group’s CEOs. He is now active in e-commerce with new...
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SIAL PARIS 2022 reopens its gates
Date: 2022-07-05 17:22:24
During this period of transitions, reinventions and global social responsibility, SIAL Paris confirms its ambition: to federate the food ecosystem around the principal transformations underway in the food industry. The...
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Emotions are the drivers of promotions too
Date: 2022-07-04 10:26:34
At Trade magazin’s “Most successful promotion of the year in 2022” conference, market researcher Kantar Hoffman gave a presentation on what consumers think about promotions. Head of marketing insight division...
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Coop was a good neighbour last year as well
Date: 2022-07-04 10:15:18
László Pekó, chairman of CO-OP Hungary Zrt.’s board of directors and Géza Tóth, the company’s CEO spoke to Trade magazine about the last year and many other things. – What...
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Rossmann: Network improvement in both quantity and quality
Date: 2022-07-01 09:15:01
Rossmann’s two managing directors, László Flórián and Kornél Németh spoke about what 2021 was like for the drugstore chain. Last year brought intense expansion for the store network, as 30...
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Three INTERSPAR stores were modernised this year – with new functions added
Date: 2022-06-30 08:29:28
SPAR Magyarország has recently invested nearly HUF 11bn in modernising three hypermarkets in Budapest (in the GOBUDA Mall), Nyíregyháza and Pécs. They are now waiting for shoppers with an updated...
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Attila Sófalvi, general manager of Mars in Hungary and Slovakia speaks about challenges, plans and necessary changes
Date: 2022-06-29 10:29:49
Attila Sófalvi – who was appointed general manager of Mars in Hungary in 2017 – has been the head of Mars in Slovakia too, since 1 August 2021. This spring...
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VPK: Partnership isn’t just a word
Date: 2022-06-28 07:25:50
Our magazine interviewed Bart Dobbelaere, managing director of VPK Packaging. – We are living in a period that is full of challenges. As its managing director, how do you see...
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MIZSE’s success story is written in Lajosmizse
Date: 2022-06-27 09:22:37
MIZSE mineral water can be found in the baskets of every second shopper. Nearly 250 million bottles of mineral water comes out of the state-of-the-art production plant. The product’s success...
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(HU) Sushi válogatás az ALDI-ban
Date: 2022-06-27 06:24:04
Sorry, this entry is only available in HU....
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Fighting bacteria and microbes with silver ions
Date: 2022-06-24 09:15:32
Two Hungarian companies, disinfectant maker Immunetec and cleaning supplies manufacturer BONUS have teamed up to develop Hungary’s first active antimicrobial sponge. Bioactive Sponge has silver ion molecules, which are gradually...
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2021 was the year of changes for Reál
Date: 2022-06-21 07:15:04
Lívia Jeszenszki was appointed CEO of Reál Hungária last year; she has summarised the most important events of 2021 for our magazine, and has talked about this year’s main tasks...
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CBA is 30 years old: They are celebrating customers
Date: 2022-06-17 07:15:19
Ten retailers founded the CBA chain in May 1992. Today it is one of the country’s biggest retailers, and its Príma stores are also very popular –another four of these...
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(HU) A grillszezon kedvence: az ajvár
Date: 2022-06-16 14:34:18
Sorry, this entry is only available in HU....
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A growing selection of Hungarian products and low prices are waiting for shoppers in ALDI stores – An interview with managing director Bernhard Haider
Date: 2022-06-16 08:15:28
– What were the most important events for ALDI in 2021? – Expanding the product selection and supporting Hungary’s agri-food sector were the most important for ALDI. In the first...
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