Market News
Survey about Hungarians marketing knowledge
Date: 2008-11-27 00:00:00
Marketing weaves trough our life, influences our decessions but we don't know exactly what it realy means – concludes common research of GfK Hungary and Hungarian Marketing Association. Most people...
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HUF 1 billion for Chocolate Santas
Date: 2008-11-27 00:00:00
80% of the sold hollow chocolates between November-January is Santa Claus, 8% are Chirstmas decoration from chocolate. Last year 840 tons of christmas sweet were sold, in value HUF 2.2...
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Land based support starts to pay in December
Date: 2008-11-27 00:00:00
In two weeks more than 37,000 applications must be recontrol. More hunderds of agricultural specialist solved the problems in two weeks. According to the ministry of Agriculture huge number of...
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The consumption is dominated by life style
Date: 2008-11-27 00:00:00
Research company GfK Hungary and TÁRKI made a new model about the type of consumers. 8 new cathegory were standed. The study researched the consumption attitude of 3049 Hungarian between...
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The meat processing sector is reckoning with crisis
Date: 2008-11-26 00:00:00
The processors are groaning procurement purchase prices increasing since his year middle, till according to the producers the forage, energy cast and the salary is too expensive, ratio of the...
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Hungarians purchase less
Date: 2008-11-26 00:00:00
According to calendar adjusted data, the volume of retail sales decreased by 1.6% in September, and by 2.0% in the first nine months of 2008 compared to the same period...
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Disillusioning research about Hungarian agriculture
Date: 2008-11-24 00:00:00
According to the survey of Hungarian Agriculture Chamber and the Agribusiness Research Institute the sector loss its competitiveness, the market for Hungarian agriproducts decreased, the innovation is minimum and the...
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Paying moral in Hungary decreased drasticly
Date: 2008-11-24 00:00:00
The time to get money from submitted invoice has increased to 165 days from just 35 days five years ago, the Hungarian unit of French credit insurance company Coface told....
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Because of the crisis people change to cheaper food
Date: 2008-11-21 00:00:00
Most of the Hungarians spare on gas and electricity, some postpone the change of electronical equipments. The Nielsen Global Online Consumer Survey, conducted by Nielsen Consumer Research, was conducted from...
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The effects of the financial crisis appears in number of insolvencíes in Hungary
Date: 2008-11-21 00:00:00
About 26% of insolvency procedures were in the trade sector and 17% were in the construction sector. The number of insolvencies was also disproportionately high in the tourism, real estate...
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Households equipments and playconsols are Christmas favourite gifts
Date: 2008-11-21 00:00:00
According to GfK Hungary researches the sales of articel of foods jump in December, it will be 10-11% of the yearly consumption. The total sales of articel of food was...
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47 new Quality Food from Hungary
Date: 2008-11-21 00:00:00
This year almost 50 products of 16 companies won the right to use the logo of excellency. With the new brands the „Quality Food from Hungary” family has 350 members,...
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Agrarian demonstration on Friday
Date: 2008-11-20 00:00:00
According to business daily Vilaggazdasag, the farmers have a demonstration in front of Tesco Logistic Center in Budapest, but other massive protest is to wait at Auchan and Tesco stores....
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Hungarians eat less chocolate az the European average
Date: 2008-11-20 00:00:00
According to the national association of chocolate producers Hungarians eat yearly 4 kilogram chocolate, most of the at the Christmas season. The European average is 7 kg. Every Hungarian family...
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Spending power decreasing
Date: 2008-11-20 00:00:00
Hungary slides down by three places on GfK European spendig rank list and is now on the 28th place. On the top of the list stands Lichtenstein, the citizens of...
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Huge price increase for eggs
Date: 2008-11-18 00:00:00
According to the Poultry Product Chamber the consumer price for eggs could reach HUF 40 in the Christmas season. Last weeks the suppliers price grow by HUF 2 to HUF...
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Industrial gross out put increasing stoped
Date: 2008-11-17 00:00:00
According to the Central Statistic Office in September 2008, the industrial gross output decreased by 0.7% compared to September 2007,the index adjusted by working days declined by 5.3%. The volume...
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Employees in the retail sector aren't comitted enough to their workplace
Date: 2008-11-17 00:00:00
Only half of the employees is able and want too, to make better achievement to help their workplaces succes – said an research in business daily Vilaggazdasag. The most comitted...
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Crisis on the Hungarian milk market
Date: 2008-11-17 00:00:00
The biggest problem the low suppliers price and the retail price in the shops. Last year the supplier's price was HUF 100, nowadays it is about HUF 75. Friday...
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Red label for Colourings
Date: 2008-11-17 00:00:00
The additional label information on foods containing E102 , E104, E110, E122, E124 or E129 will be obliged to state: “Consumption may have an adverse effect on activity and attention...
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Best medium size companies
Date: 2008-11-16 08:00:00
The top 200 list of medium size companies producing the most dynamic growth has been compiled by Coface Hungary and Világgazdaság for the first time under the title “Magyar Klasszisok”....
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Government regarding fruits and vegetables as key sector
Date: 2008-11-16 08:00:00
Though the weather has been favourable for the production of fruits and vegetables this year, the prices farmers had dreamt of remained dreams. According to farmers, a HUF 100 billion...
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One out of ten carbonated beverages are low calorie
Date: 2008-11-16 08:00:00
Demand for carbonated soft drinks has not changed substantially in recent years. The total value of the market is HUF 1110 billion at present. The global health trend is reflected...
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Inflation lowest in the Netherlands
Date: 2008-11-16 08:00:00
Average consumer price was up by 4,2 percent in the EU-27 countries in August 2008, compared to 2007. Inflation was lowest in the Netherlands, at 3 percent and highest in...
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Independent or multinational agencies?
Date: 2008-11-16 08:00:00
Though decision makers responsible for spending HUF 70-80 billion on advertising annually, expect creativity, flexibility and motivation from agencies, they usually choose multinational partners. Why? A survey has been conducted...
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There is milk in every good thing
Date: 2008-11-16 08:00:00
A campaign was launched by the Dairy Product Council on 1. October to promote the consumption of Hungarian dairy products, under the slogan „There is milk in every good thing”....
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Purchasing power divided in the case of fruits and vegetables
Date: 2008-11-16 08:00:00
A good assortment of fresh products is an especially important consideration for Hungarians in choosing a store. According to the Nielsen ShopperTrends survey, spending on fresh products grew substantially in...
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Difficult year for breweries
Date: 2008-11-16 08:00:00
Sales of bottled beer increased somewhat, while sales of draught beer dropped slightly last year. Demand for alcohol-free beer continued to shrink. The import of premium beers increased substantially. Members...
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Livestock of turkey down, supply of beef shrinking
Date: 2008-11-16 08:00:00
Trends in the world market of meat and poultry are monitored by Agricultural Research Institute (AKI). Data from the Market and Price Information (PÁÍR) system operated by KSH and AKI...
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New generation of advertising solutions coming of age
Date: 2008-11-16 08:00:00
A new independent organisational unit was set up by TV2 in June, to allow the new generation of advertising solutions to appear in the most creative possible way. BRANDcare is...
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