Market News

Baking industry concentrates further
Date: 2010-02-14 08:00:00

While last year’s grain harvest was good, low buying prices were a disappointment to farmers. The baking industry has been concentrating for years; the number of small companies is declining,...

Retail keeps shrinking
Date: 2010-02-14 08:00:00

Retail sales continued to fall in October, informs KSH’s quick report. Volume sales of retail stores were down by 4.7 percent in the first t en months of 2009 and...

It is rewarding to care about hair
Date: 2010-02-14 08:00:00

Hair dye belongs to the smaller categories on the cosmetics market, but it is very important and it expands by 3-5 percent every year. No wonder, as many decide to...

You can look and you can touch – Easter chocolate figures
Date: 2010-02-14 08:00:00

After last year’s renewal, this year it is the turn of presenting the assortment in a spectacular fashion at Bonbonetti, the market leader in Easter chocolate figures production. According to...

Pasta prices slightly reduced – turnover remains stable
Date: 2010-02-14 08:00:00

Pasta is one of the most popular food products in Hungary. It ranks eleventh among the 90 categories measured by Nielsen, measured in value. Annual retail sales are above the...

Fewer promotional leaflets and shorter promotional periods
Date: 2010-02-14 08:00:00

According to GfK Hungária’s Leaflet Monitor, comparing the first nine months of the leaflet market in 2009 with the same period in 2008 shows that the number of leaflets published...

Easter chocolate figure market keeps shrinking
Date: 2010-02-14 08:00:00

This March-April 30 percent of Hungarian households bought some kind of Easter chocolate figure, while in the same period a year earlier this ratio was around 33 percent – informs...

Improved position for the 401-2,500 m² channel in the sweets segment
Date: 2010-02-14 08:00:00

According to Nielsen, the 401-2,500 m² channel’s position improved (from 30 percent to 32) in the highest-selling sweets’ category (cooled countline sweets, sweet biscuits and chocolate bars – with sales...

Hungary on top of the inflation list
Date: 2010-02-14 08:00:00

In November 2009, in the EU-27 consumer prices were 1 percent higher on average, compared to prices in November 2008. The biggest increase was measured in Hungary (5.2 percent) and...

Shampoo average prices develop steadily
Date: 2010-02-14 08:00:00

Shampoo ranks ninth among the 60 household chemicals and cosmetics categories measured by Nielsen. The annual market is worth HUF 11 billion and value sales were up by 2 percent,...

Less snacks consumed than in 2009
Date: 2010-02-14 08:00:00

In October 2008-September 2009, chocolate (- 6%), sweet biscuit, salty biscuit (-11%), salty snack (- 8%) and family-size ice cream (-15%) sales all fell in terms of volume – reveal...

Increasing consumer demand for low-priced products
Date: 2010-02-14 08:00:00

In the third quarter of 2009, households bought 1.3 percent less daily consumer goods in terms of value, compared with the same period a year earlier – state data by...

Hair dye is in the best position
Date: 2010-02-14 08:00:00

According to the Nielsen Retail Index, in terms of both value and volume only hair dye sales trends were positive in November 2009-October 2009. Measured in Forint, 8 percent more...

Mineral water and energy drinks strengthened their positions
Date: 2010-02-14 08:00:00

Non-alcoholic thirst-quenching beverages are important parts of a store’s product selection. Among the 90 categories measured by Nielsen, in the top 10 carbonated soft drinks ranked 4th, mineral water was...

Fewer pigs than before
Date: 2010-02-14 08:00:00

An analysis by the Hungarian Chamber of Agriculture reveals that the number of pigs has not been this low since the 1960s. With the strengthening of the Forint it is...

Only mineral water sales grew
Date: 2010-02-14 08:00:00

In the past decade, non-alcoholic beverage consumption had been growing in Hungary, but in 2009 it stalled. Only mineral water producers were able to improve sales: they achieved a 5-6-percent...

9 out of 10 households buy pork products
Date: 2010-02-14 08:00:00

According to GfK Hungária’s ConsumerScan, the complete processed meat market decreased by 4 percent in volume, but increased by 2 percent in terms of value in October 2008-September 2009. The...

We buy non-alcoholic beverages less often
Date: 2010-02-14 08:00:00

Mineral waters, fruit juices, carbonated soft drinks and ice teas make up the non-alcoholic beverage category, in which Hungarian households consumed 7 percent less products in January-September 2009 than a...

The mobile phone may become a second wallet
Date: 2010-02-14 08:00:00

After debit card payment appeared in Hungary numerous financial experts were of the opinion that the new payment method would spread fast – since it was secure, simple and the...

Self-service segment expands further in the pork product category
Date: 2010-02-14 08:00:00

In November 2008-October 2009, pork product retail sales augmented by 5 percent and went above an annual HUF 160 billion. Nevertheless, Nielsen registered minus 3 percent in terms of volume...

Vodka and gin were the biggest winners
Date: 2010-02-14 08:00:00

Spirits turnover was HUF 72 billion in December 2008-November 2009 – but only two types managed to expand in terms of both value and volume: vodka (by 8 and 2...

Experience-hungry consumers vs. discount store dominance
Date: 2010-02-14 08:00:00

The fact that large German retail syndicates went bankrupt this year indicates that new strategies are needed to survive. 90 lecturers and 1,200 decision-makers focused on these new strategies at...

Not enough brands
Date: 2010-02-14 08:00:00

I am more and more concerned about the competitiveness of Hungarian agriculture and domestic-owned food processing companies. Recently I asked a few friends to name Hungarian-owned and developing food brands…The...

Poultry product retail sales are highly concentrated
Date: 2010-02-14 08:00:00

Nielsen Retail Index registered a 7-percent increase in poultry product sales in November 2008-October 2009. The annual market surpassed HUF 20 billion. Volume sales were up 5 percent and exceeded...

Full wine cellars, protected pálinkas
Date: 2010-02-14 08:00:00

Beer consumption was 6-7 percent lower in Hungary last year– the market continues to shrink. Domestic wine consumption is estimated to be 3 million hectolitres per year; wine cellars are...

Olive oil marketing the Italian way
Date: 2010-02-14 08:00:00

The olive oil and wine producers of the Italian province of Imperia turn to the Hungarian, Czech and Polish markets for new sales opportunities. The chamber of commerce invited purchasers...

Time travel at Christmas
Date: 2010-02-14 08:00:00

The end of last year will not be remembered for an abundance of presents. Most families celebrated modestly with a smaller Christmas tree and fewer or cheaper presents. Traditionally, December...

Turkey sales plummeting
Date: 2010-02-14 08:00:00

It seems that demand for cheaper poultry also started to shrink: last year poultry processing companies bought only 1 percent less chicken meet from breeders, but at a 6-percent lower...

More wine, but less beer sold in the first nine months of 2009
Date: 2010-02-14 08:00:00

According to GfK Hungária’s ConsumerScan, in the alcoholic beverages category households bought 6 percent less beer than in the same period of 2008, but as average prices were slightly up...

Thoughts on C.S.R.
Date: 2010-02-14 08:00:00

CSR is a positive way of thinking as well, one that leads to some kind of self-cleansing. Badly interpreted CSR and promotions hidden behind the mask of CSR will soon...

Oldal

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Market News

Baking industry concentrates further Date: 2010-02-14 08:00:00

Retail keeps shrinking Date: 2010-02-14 08:00:00

It is rewarding to care about hair Date: 2010-02-14 08:00:00

You can look and you can touch – Easter chocolate figures Date: 2010-02-14 08:00:00

Pasta prices slightly reduced – turnover remains stable Date: 2010-02-14 08:00:00

Fewer promotional leaflets and shorter promotional periods Date: 2010-02-14 08:00:00

Easter chocolate figure market keeps shrinking Date: 2010-02-14 08:00:00

Improved position for the 401-2,500 m² channel in the sweets segment Date: 2010-02-14 08:00:00

Hungary on top of the inflation list Date: 2010-02-14 08:00:00

Shampoo average prices develop steadily Date: 2010-02-14 08:00:00

Less snacks consumed than in 2009 Date: 2010-02-14 08:00:00

Increasing consumer demand for low-priced products Date: 2010-02-14 08:00:00

Hair dye is in the best position Date: 2010-02-14 08:00:00

Mineral water and energy drinks strengthened their positions Date: 2010-02-14 08:00:00

Fewer pigs than before Date: 2010-02-14 08:00:00

Only mineral water sales grew Date: 2010-02-14 08:00:00

9 out of 10 households buy pork products Date: 2010-02-14 08:00:00

We buy non-alcoholic beverages less often Date: 2010-02-14 08:00:00

The mobile phone may become a second wallet Date: 2010-02-14 08:00:00

Self-service segment expands further in the pork product category Date: 2010-02-14 08:00:00

Vodka and gin were the biggest winners Date: 2010-02-14 08:00:00

Experience-hungry consumers vs. discount store dominance Date: 2010-02-14 08:00:00

Not enough brands Date: 2010-02-14 08:00:00

Poultry product retail sales are highly concentrated Date: 2010-02-14 08:00:00

Full wine cellars, protected pálinkas Date: 2010-02-14 08:00:00

Olive oil marketing the Italian way Date: 2010-02-14 08:00:00

Time travel at Christmas Date: 2010-02-14 08:00:00

Turkey sales plummeting Date: 2010-02-14 08:00:00

More wine, but less beer sold in the first nine months of 2009 Date: 2010-02-14 08:00:00

Thoughts on C.S.R. Date: 2010-02-14 08:00:00

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