News and articles
XIXO is preparing for the end of the year with new innovations
Hungarian fizzy drink and ice tea brand XIXO is treating quality soft drink lovers to new innovations in the last months of the year as well. In the ice tea...
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Every day 120 new innovations are launched in Europe in the top categories
Premium sales jumped during the pandemic This year again Nielsen BASES published its Top25 Breakthrough Innovations list. Nielsen’s study reveals that in 2018-2019 120 new products were introduced in the...
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The tides have turned: From recovery to growth
Since the pandemic started in March, impulse baskets have shrunk and now only represent 39 percent of all baskets. For instance in the first three months of the pandemic (March-May)...
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Reaching new peaks
Next Unio Magyarország Kft. is getting ready to take a very important step: adding retail operations to its current wholesale profile. To this end they have established a 120-store franchise...
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Once again Coca-Cola wins ‘Display of the Year’
At the year’s last Trade Marketing Club (TMK) meeting – which was held online – the winners of the 2020 POPAI Awards POP competition were announced. The entries were exhibited...
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Advertising: United they stand
Atmedia has done a comprehensive survey on how campaigns in different channels of media influence product sales in the FMCG market. In this sector about 90 percent of advertising budgets...
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Disinfecting during the Covid-19 pandemic
It doesn’t come as a surprise that the Covid-19 pandemic significantly increased the demand for cleaning products, especially for disinfectants. In the first seven months of 2020 cleaning product volume...
Read moreE-commerce grows by one third in September
In September 2020 like-for-like retail volume sales fell by 2 percent if adjusted for calendar effects – reported the Central Statistical Office (KSH). Food and food-type retail outlets experienced a...
Read morePig prices grew in the USA and fell in Europe
According to the Research Institute of Agricultural Economics (AKI), the United States Department of Agriculture (USDA) reported that the price of pig was USD 1.7/kg in the USA in October...
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Less frequency but larger baskets
It seems that we have materialized the second wave of the pandemic and restrictions are already getting more drastic, However, is this reflected in customer’s behavior? Signs clearly indicate parallel...
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Not a single link can be weak
Since during the COVID-19 pandemic shoppers were less keen on buying in physical stores, the level of online shopping jumped like never seen before in just a couple of weeks,...
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Henkel wins Green Packaging Award 2020
Henkel and Greiner Packaging have received a special honour, as their innovative and sustainable packaging solution for Persil 4in1 Discs won the World Packaging Organisation’s Green Packaging Award 2020 recognition....
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Health-conscious innovations: What is behind the label?
Already before the pandemic consumers were expecting a rather pro-active attitude from those companies that make health-conscious and healthy food products, primarily in the domain of technological innovations. The COVID-19...
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Fruit syrups are in a winning position
According to Márk Monostori-Kalovits, marketing team leader of Ital Magyarország Kft., 2020 was about renewal for the company, as the full Ági portfolio went through an overhaul. Ági sales...
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The chocolate flavour still dominates
Market research data indicates that shoppers staying home or wanting to get done with shopping quickly have resulted in a sales decrease in impulse product categories. Milk drinks and iced...
Read moreKSH: Prices rose by 3 percent on an annual basis
In October, the annual growth rate of consumer prices slowed to 3.0 percent from the 3.4 percent in the previous month. The moderate annual rise in the prices of food...
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We are importing more and more poultry meat
According to the data of the KSH, the export of poultry meat in Hungary decreased by almost 12 percent to 129 thousand tons, while the import of poultry meat increased...
Read moreThe opening hours of the stores will change from Wednesday
Following Orbán Viktor’s announcement on Monday that a curfew will be introduced in Hungary between 8 am and 5 am to curb the coronavirus pandemic, the opening hours of domestic...
Read moreTesco overnight replenishment and extra bonus for employees
Tesco pays an extra bonus to all its Hungarian store employees for the last month of the year, acknowledging that in addition to the usual holiday load, the pandemic situation...
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Coronavirus: dometic e-commerce traffic can explode at the end of the year for
Due to recent restrictions to help control the epidemic, e-commerce traffic in Hungary could explode again in the year-end shopping season. According to recent surveys, 37% of Hungarians plan to...
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Professional awards for the COOP staff again
Prestigious professional awards were presented last Thursday on the occasion of European Trade Day. The outstanding work of several employees of the COOP Economic Group was also awarded. The professional...
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Lidl continues its salt and sugar optimization program
In 2019, Lidl Hungary announced that it would reduce the added salt and sugar content of its own-brand products by an average of 20 percent by 2025. As a responsible...
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A 7 pm close could affect 30,000 stores out of 120,000
Grocery stores, malls, hypermarkets and large specialty stores need to close sooner than usual, – blokkk.com wrote. Webshops can no longer handle much more, the receiving point also needs to...
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What a vaccine could mean for retail
There’s finally hope of an end to a pandemic that has destroyed lives and livelihoods, and upended consumer behavior. For now, uncertainty still rules. The Monday report that pharmaceutical giant...
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Tesco has taken 454 tons of hard-to-recycle plastic out of use
In February 2019, Tesco undertook to remove all hard-to-recycle materials from its own-brand products by the end of 2020. One and a half years after the commitment, the department store...
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HELL’s sales could increase by a fifth this year
HELL ENERGY, which now has an export market on 5 continents and covers more than 50 countries, was launched as a family business in 2006 and is the market leader...
Read moreChinese pork prices have fallen for the first time in a year and a half
After more than a year, for the first time in China, the price of pork fell, as in the country as production increased, began to alleviate the previously very severe...
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Investor sentiment deteriorated in November in Germany and in the euro area
In November, for the second consecutive month, the German economic research institute ZEW in Germany and the euro area deteriorated significantly, as the second wave of the coronavirus pandemic and...
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Liver paté: A small but strengthening category
Liver paté is a small processed meat product category where sales are growing: 9,700 tons of liver paté is sold in a year – volume sales were up 3.4 percent...
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