News and articles
Milupa had chosen digital ad agency
Date: 2009-02-27 12:18:42
The food producer call 3 agencies for tender. The winner is EURO RSCG Digital. The tender was first of all about on-line media-planing and -buying and SEO/SEM marketing, but the...
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SMS campaigns by Tesco
Date: 2009-02-27 11:49:13
The retail chain built an own SMS club, a database where consumers, who are interested in price actions, can joined. Tesco think with SMS actions company can faster reflect on...
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From Monday no more daily inventory
Date: 2009-02-27 11:26:18
Restaurants will only be obliged to make a complete registry of alcoholic consumption only once a month from March. Hungarian parliament accepted a change to the regulation on catering establishments...
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Henkel sponsors Icehockey World Championship
Date: 2009-02-27 10:26:25
The company is donating 50 euros for every goal scored during the tournament, with the total sum going to a children’s aid project. Henkel, the international branded consumer goods manufacturer,...
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Food Makers Pump Up Fiber Contents
Date: 2009-02-27 10:12:21
According to Datamonitor's Product Launch Analytics, the percentage of new food products touting high fiber contents is up in markets like the U.S. In the U.S., the percentage of new...
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Nestle reduces product sizes
Date: 2009-02-27 09:35:05
The world's largest food company will sell more products in smaller quantities in the United States and Europe as customers seek to cut their shopping bills. Reduced product sizes will...
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Financial crisis speeded up the changes in consumption pattern
Date: 2009-02-26 10:44:39
Hungarians spent less in milk, processed meat and detergent categories, but gave the same for paste, cheese, yoghurt and hygienic supplies. According to think tank GfK, the negative tendence in...
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Hungarians bought more suppressed in December
Date: 2009-02-26 10:19:17
According to Hungarian Central Statistical Office's data, the volume of retail sales decreased by 3.9% in December, and by 2.1% in the whole year compared to the same period of...
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Hungarian Product Grand Prix 2009
Date: 2009-02-26 10:15:13
Companies can entry the competition till 22th Mai, this time in 16 categories. The inviters think, that the most important aspects of the 12th Hungarian Product Grand Prix: innovation, active...
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Extech Data Systems Introduces Apex 3 Thermal Printer
Date: 2009-02-26 09:59:01
Reflecting recent market needs, Extech has changed the standard communication options available for the printer. Short Range Bluetooth™, designed for WPAN, and Serial communication is standard on the Apex 3....
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Shell to operate Tesco's gas stations
Date: 2009-02-26 09:11:28
The 51 Tesco gas station will be oparated under Shell brand in the future. According to the agreement between the two companies Tesco freights the refilling stations to Shell, which...
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TESCO partners with Cortefiel to launch in Czech Republic
Date: 2009-02-26 08:48:56
Tesco has partnered with Spanish fashion label Cortefiel to launch its brand in the Czech Republic. Just-Style reported that Cortifiel will open three concessions in Tesco’s MY department store chain...
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Sustainability: Henkel a leader among international corporations
Date: 2009-02-26 08:35:52
Combining economic success with corporate social responsibility (CSR) has been a constant feature of Henkel’s business philosophy for over 130 years now. After winning the German Sustainability Award in December...
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Coca-Cola to install vending machines in Venice
Date: 2009-02-26 08:23:18
Venice signes a new 2.1m-euro sponsorship deal between the authorities and Coca Cola. Venice's mayor said commercial sponsorship is the only financial strategy for safeguarding the monuments of Venice. According...
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Palinkat tax stamp on Pannonhalmi Törkölypálinka
Date: 2009-02-25 14:47:51
According to the new palinka regulation in 2008 Hungarian palinkas could get a seperate palinka tax stamp. Pannonhalmi Pálinkárium owned by Győri Likőrgyár is one of Hungary's most important palinka...
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Food price increase in Hungary only under inflation
Date: 2009-02-25 14:44:53
Demand for cheaper food will grow, it could increase the market share of retail branded products, according to AgrárMonitor, a quarterly report on Hungarian agriculture, issued by Agrár Európa Kft....
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New website for Kométa
Date: 2009-02-25 12:21:00
The new site accommodates iteself to company's design, image and packaging changes. Also a recipe compatition helps to populize the redesign website. Beside the old columns, from now there is...
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Plastic separation by optical mashines
Date: 2009-02-25 09:06:00
FE-Group invested HUF 400 million to by x-ray mashines for detecting detect non-plastic waste and other garbage between the collected plastic waste. The first optical waste managment system works in...
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Unilever Launches Ice Cream Business in Romania
Date: 2009-02-25 04:34:00
Company has agreed to acquire the iconic Romanian ice cream brand Napoca, and will sell Magnum and Carte d'Or, throughout the country. In addition to Magnum and Carte d'Or, the...
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Poland simplify excise tax stamp
Date: 2009-02-25 04:12:00
From March 1, 2009, Poland will initiate a new excise stamp regime for alcohol. Excise tax stamp plans were updated simultaneously for tobacco. From March 1, 2009, Poland will initiate...
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Tesco is to roll out a new “pay day” discount strategy
Date: 2009-02-25 04:07:00
UK supermarket giant will launch a raft of offers targeting shoppers at the time they have the most cash in the bank, at the end of the month. This strategy...
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POS Media Europe is expanding into Turkey
Date: 2009-02-25 03:55:00
As of February 2009 POS Media Turkey has entered into an exclusive partnership contract with the second biggest retail chain CarrefourSA. POS Media Turkey was officially established in August 2008...
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Hungarian Chamber of Agriculture promises more assertive clout
Date: 2009-02-24 15:00:53
The chamber established five departments, they will cooperate with sectors special organisations, deal severely with Hungarian government and the European Union and mind interests of the sector. Last week delegates...
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New Sole ProBalance drink yoghurts with prebiotic
Date: 2009-02-24 14:42:50
Sole ProBalance Milk+Fruit+Yoghurt, new developing by Sole-Mizo, will be popular among health-conscious consumers. Basis of the healthy nutrition is milk consumption. SOLE ProBalance Milk +Fruit + Yoghurt is offered for...
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Enviga – functional drink novelty by Coca-Cola
Date: 2009-02-24 14:38:37
European debut of Coca-Cola's and Nestle's new, green tee based energy drink Enviga. Enviga is a Nestea carbonated canned green-tea drink being jointly marketed by the Coca-Cola Company and Nestle...
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Gallicoop choose PR Agency
Date: 2009-02-24 13:43:01
B&D ComMedia Communication Office has to reinforce the press present of the 20 years old company and its brands. Gallicoop is market leader at Hungarian poultry market. One of its...
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Two new Italian fashion brands in Budapest
Date: 2009-02-24 05:30:04
According to Világgazdaság's (business daily) Gruppo Coin opens its first Hungarian unit in Palazzo Dorottya. It is company's first store outside Italy. Company's other brand OVS Industry also opens a...
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No more melamin poisened milk drink on Cora shelves
Date: 2009-02-24 05:05:46
Further a costumer brought the Chinese Milk Drink traded by Cora to the food safety authority in Szeged. The level of melamin was doubled as enabled in the product. According...
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LLP Budapest install Microsoft Dynamics NAV at Nivelco
Date: 2009-02-24 04:26:58
Nivelco asked LLP Budapest to implement Microsoft's enterprise resource planning software in its Hungarian and foreign subsidiaries. Nivelco process control company is one of the most rapidly developing, manufacturing and...
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Sales of Nespresso products grew 30 percent in 2008
Date: 2009-02-24 03:46:23
Nespresso is now the fastest growing among the most important brands at the company, annual reveneue past its goal of 2 billion Swiss francs two years ahead of schedule. The...
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