News and articles

Thriftiness fuelling activities

Cheese is one of the categories where thriftiness has driven consumers to turn to cheaper products and distribution channels, resulting in growth for discounts and private labels. Average prices were...

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Hungarians economise differently than the rest of the world

While in the United States and Europe consumers try hard to save money by looking for cheaper products, Hungarians buy less of the same daily consumer goods, according to a...

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Exkluzív Twinings teaszett díszcsomagolásban

Exclusive Twinings tea set in gift packaging...

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Schools can win again with Univer

Univer Product Zrt. launches its ”Let our school win!” programme again, from 1 September 2009 until 2 April 2010. The school that gathers the most Suli-points will win HUF 3...

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World premier in Veszprém

CBA, Coca-Cola and Szintézis cooperated to set up E-rail shelves (a unique and very efficient POS advertising tool) in Veszprém’s CBA Plaza. On each shelf there is a display, showing...

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Less cheese consumed than a year ago

According to data from GfK Hungária ConsumerScan, practically all segments of the cheese market showed decline last year. Hyper markets and super markets remained the primary distribution channels. Sales in...

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Retail volume sales decrease all over Europe

According to an estimate by Eurostat, in June 2009 retail sales continued to shrink in terms of volume: in the EU-27 by 1.7 percent, in the Euro zone by 2.4...

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Zeusz 100%-os citromlé

New, 100% fruit-content member added to the Zeusz lemon juice product line....

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Logistics development at Szentkirályi

In the first six months of 2009, Szentkirályi Ásványvíz Kft. realised a 6-percent sales growth. Operative CEO István Matus said that they would probably realise the planned 9-percent sales growth...

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Plus stores have disappeared

On 27 August, the country’s last Plus discount store in Kecskemét reopened as a SPAR supermarket. SPAR re-designed 174 former Plus stores and increased the number of items from 1,500...

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Dishwashing liquids and hair dyes increased the most

According to Nielsen, household chemical and cosmetics retail sales grew by 3 percent, approaching an annual HUF 300 billion in July 2008-July 2009, compared to the same period a year...

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Share of import significantly lower in Hungarian retail chains

The future of agriculture and the food industry depends on Hungarian consumers: on their decision whether to buy domestic or foreign products – researchers of Agrár-Európa Tanácsadó Kft. and Kopint-Tárki...

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Tihany Camembert 80 g

The new 80-gram Tihany Camembert deserves to be successful with its small size and favourable price....

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Gummy candies added to the nimm2 product group

Storck Hungária Kft. introduces nimm2 Smilegummi to the Hungarian market. Smilegummi is made using real fruit juice and contains added vitamins. Three versions are available: classic fruit-flavoured, milder yoghurty and...

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News

In September, PepsiAmericas will open a new factory in Romania with a USD 150 million investment. It will be Europe’s largest unit of this kind. In the past ten years,...

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Specialised products successful among detergents

Those who buy detergents make a strong distinction between cheap and expensive products. Those who look for premium quality buy Ariel and Persil. In the medium price category, we find...

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Shrinking export-import activity

In January-June 2009, the volume of export and import was down by 20 and 25 percent, respectively, compared to the same period in the previous year. Foreign trade balance was...

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Cherry Queen

Cherry liquor pralines in new packaging, now available in classic, marzipan and truffle cream flavours. Walnut and rum flavoured liquor pralines are available seasonally....

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McDonald’s at one hundred

On 28 August, Hungary’s 100th McDonald’s restaurant opens in Győr. Hungary’s largest fast food chain invested HUF 700 million, rebuilding even the nearby public road intersection. On the big day,...

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Germany-Hungary: we take the lead once again

At the Grüne Woche trade fair in January 2010, Germany will honour us with the „Partner Country” status, which is a great challenge and a task we have to prepare...

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New products from the Clorox brand

Clorox is a well known brand, present on the Hungarian market for more than 10 years as one of the key players in the chemicals category. Besides providing constant high...

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A slight price increase in the food sector

According to a report by KSH, domestic sales prices in the food sector decreased by 1.3 percent in July, in comparison with June. In a 12-month comparison, sales prices in...

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Tibi Prémium sárgabarack darabos

The popular Tibi Prémium product line has a new member: Tibi Prémium Apricot dark chocolate, which contains apricot pieces....

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More than 20 Hungarian exhibitors to participate in ProWein

More than 20 Hungarian exhibitors are expected to participate in next year’s ProWein in Düsseldorf. On 21-23 March 2010, Europe’s leading wine fair will host approximately 3,000 exhibitors in the...

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Virtual Hungary at the Green Week in Berlin

Next year, Hungary will be present in a partner country status at one of the most prestigious international food trade fairs, Berlin’s Grüne Woche. Hungary’s participation will be financed and...

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Demand shifts towards general purpose cleaners

Consumer habits are changing in the product categories related to cleaning. Households buy less cleaners and cleaning utensils. Only innovative, environmentally friendly solutions and private labels achieved growth. – The...

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Minuses prevail

In the first six months of 2009, retail sales were lagging behind last year’s by 3.2 percent. Volume sales increased by 0.5 percent from June to July. HUF 3,356 billion...

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SIÓ prémium

The new campaign of SIÓ Premium supports the introduction of its new, aseptic bottle, and focuses on the nature of changes, as the elements of everyday life. „I love the...

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Culinary adventures in Vajdahunyad Castle

Agricultural Marketing Centre organised its Culinary Days for the second time at the last weekend of August. Special base materials and products were promoted in Budapest’s Vajdahunyad Castle. The TRADITIONS-FLAVOURS-REGIONS...

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Question

In the first six months of 2009, both the weather and the economy were changeable. How would you assess the harvest season and the current state of play in the...

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