News and articles

Better, smarter! – ALDI urges conscious purchasing with a new slogan and new image

Aldi has new slogans in communication and in image in the the spirit of ALDI Housewives “smartshopper” advantages promotion. ALDI’s consistent and unique communication helps consumers in conscious and smart...

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The dm drogerie markt won Superbrands Award

The Expert Committee of the Superbrands Hungary handed over the Superbrands awards for the ninth time this year. The Superbrands award is given to brands that proved to be the...

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Tóth Tímea Mónika became Sága’s new Head of Marketing

The head of the marketing department at Sága Foods Zrt. became Tóth Tímea Mónika. The high-skilled expert has a more than 15 years professional experience in FMCG marketing and in...

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The Conscious Purchasing System is under development

The Laurel Számítástechnikai Kft. won EU support to expand its Laura cash register system; to establish the conscious consumer behavior incentive system in Hungary. The company won more than 77...

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The Hungarian Food Bank Association sent food donations to more than 17 thousand children

The Hungarian Food Bank Association, in the scope of its “Terülj, terülj asztalkám” competition aims to support Children's Day programs, where the association provides food donations for the children of...

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The jury chose the professional and amateur champions of the 3rd National Salmon Slicing Championship

The National METRO Customer Academy organized the National Salmon Slicing Championship for the third time. The event was held at the Millenáris Park. The champion of the amateur category became...

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Two Rossmann drugstores to be opened in early June

The Rossmann Magyarország Kereskedelmi Kft. re-opens its two stores in early June in Berettyóújfalu and in Komárom. On this occasion, customers will receive a 10 percent discount on the first...

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Community honey – urban apiary in the heart of Budapest

A German creatives are creating urban apiary this summer in Budapest. Anyone can join to the social and artistic experiment who is interested in apiary and at the end of...

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Football champions in high school: Ajka and Kisvárda

The Coca-Cola Cup is the biggest football championship for lower-secondary school girls and boys in Hungary and one of the biggest in Europe. The event’s objective is to instil a...

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Compliments for women by Dove and Artificial Group

A new campaign by Dove, supported by Artificial Group Boutique Creative revolves around positive self-image and compliments. New research from beauty brand Dove says that as many as 15 per...

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Polish agriculture and agri-food trade

In 2010 an agricultural census was implemented in Poland, which revealed that the number of farms reduced by more than 300,000 in the last eight years. Farms with land smaller...

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5-10 percent growth to be expected in the milk industry

Similarly to the previous year, another 5-10 percent growth is to be expected at the milk-industry this year – László Lukács, executive director of Dairy Professional Association pointed out on...

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COOP Group has started to set up a new, long-term strategical plan with a new leader

CO-OP Hungary Ltd. has chose a new president-CEO on Thursday, called Lajos Csepeli. The members have accepted the announcments of the company, and the same applies to the business plans...

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The pig industry needs more premium products

The main goal of the big-industry is to produce high quality, premium items, instead of focusing on quantity – state secretary of the Rural Development Ministry (VM) Endre Kardeván pointed...

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The Széchenyi Card Program loans for EU tenders are available in the MKB bank

From the beginning of July 2013, the MKB Bank starts the distribution of the Széchenyi Önerő Kiegészítő Hitel and Széchenyi Támogatást Megelőlegező Hitel that can be claimed for EU tenders....

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Zalai Poultry Processing Ltd. to be eliminated

A court judgment about the elimination of Zalai Poultry Processing Ltd. has become final on Thursday, TM-Line Ltd. has been put in charge of the process. Ferenc Smogy, CEO of...

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Immediate inspecion ordered due to GMO-infected maize seeds

A global seed and crop inspection has been ordered by the Minister of Rural Development, ias it was found that a certain amount of GMO-infected maize seed has been found...

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Public catering might get 70 percent more expensive from January

The Hungarian Association of Public Catering (MKSZ) is discussing oppotunities with the Department of Human Resources (EMMI). According to MKSZ, if the regulation of the ministry will enter into force...

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New pest control manufacturing factory in Bábolna

Bábolna Bio is setting up its new pest control pill-manifacturing factory in Bábolna on 6th June 2013. “Our new, unique, patented innovations Protect® Sensation 2 in 1 rodenticide bait –...

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Four companies in co-operation with MNV

MNV has signed an agreement of cooperation with Magyar Posta Zrt., MVM Magyar Villamos Művek Zrt., Szerencsejáték Zrt. and Hungaroring Sport Zrt. in order to strenghten professional relations and set...

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The average price in domestic food stores increased by 5 percent

The average price in food stores in Hungary increased by 5 percent during the first quarter of 2013, compared to the same period of last year. In Europe the average...

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The Hungarian fruit industry has arrived to a milestone

Additional investment, secure success – we can summarize the results of the latest experiment of the National Research Institute of Pomology briefly. In the experiment, the experts carried out cherry...

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Hungarian households are fond of milk

Since EU accession the Hungarian dairy industry’s domestic market has generally expanded as turnover and consumption have both grown, but this has been increasingly due to cheap imports, while the...

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Scandal at the forum: entrepreneurs went home with their questions remained unanswered

The entrepreneurs were invited to a forum. But the key questions remained unanswered at the forum in Debrecen held on the topic of online cash machines. The Two hundred contractors...

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Fine Life – new private label ice cream line from METRO

This summer, METRO has a new private label ice cream line. The Fine Life, ice creams can be purchased in 9 flavors – lemon, chocolate, strawberry, forest fruit yogurt, black...

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The MPRSZ is looking for the PR-specialist of the year

The Hungarian Public Relations Association (MPRSZ) is waiting for the nomination of exemplary or noteworthy professional public relation professionals, who play a major role in the public relations profession for...

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SPAR Express stores were opened in Nyirád and in Balatonfenyves

The SPAR Magyarország Kft. expanded its retail partners network with two businesses. The new SPAR express units were opened on 9 May 2013 in Nyirád, and on 30 May 2013...

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The TV2 Shop has been opened

As the result of the strategic cooperation between TV2 and Allegroup, a new webstore has been launched under the TV2 Shop name. In addition to the offers of Grando.hu and...

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Sága provided help to the needy children

The Sága Foods Zrt. takes part in the Food Bank’s food charity actions for the second time, from now as a gold-level sponsor. The Sárvár-based company joined to the non-profit...

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Hungary joins Eurotransplant

Hungary will join Eurotransplant, the international organisation responsible for coordinating organ transplants in its member countries, as a full member on July 1, under an agreement signed in Budapest on...

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