News and articles
KSH: the online questionnaire for fruit plantation census can be filled out until Thursday
The farmers can fill out the online questionnaire for fruit plantation census of the Central Statistical Office (KSH) until Thursday – the KSH said. The Office announced on Monday that...
Read moreIKEA is expanding with small shops
Since the market turnaround in 2015, IKEA’s smaller retail stores, the so-called pop-up stores, have recently opened, most recently in Zurich, but there are several small stores in Canada, Norway,...
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Europe began year 2018 with declining inflation
In January, inflation declined on a monthly basis in the euro area and in the European Union. Eurostat announced on Friday that the annual inflation in January fell to 1.3...
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An electric car is being developed by the mail order company
UPS announced on Friday that it will develop its own electric car, along with the well-known truck manufacturer Workhorse – origo wrote. First, fifty cars are being manufactured to replace...
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(HU) A csúcshoz képest is emelkedett a GKI konjunktúraindexe
Sorry, this entry is only available in HU....
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MNKH: thinking at a regional level
The Hungarian National Trading House (MNKH) has realised that there is great economic potential in regional level cross-border cooperation in the Carpathian Basin. Our magazine asked CEO Zsanett Oláh about...
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Eighty billion forints for agricultural machinery buying
The Hungarian Development Bank (MFB) starts a programme that finances the buying of machinery. Farmers can apply for loans with favourable interest rates from a HUF 80-billion budget. Both agricultural machinery manufacturers...
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Master of Business was organised this year too
The Hungarian National Trading House Zrt. (MNKH) organised the Master of Business event in Budapest for the second time. About 50 MNKH partners and 150 Hungarian enterprises were there to meet and...
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Rural Development Programme going at full speed
Last year the Prime Minister’s Office granted HUF 690 billion worth of funding, giving a positive answer to 61,500 applications, within the framework of the Rural Development Programme. As part of...
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Literary classics on Theodora mineral water bottles
From January poems by Károly Kisfaludy, János Garay and Gyula Krúdy are printed on the labels of Theodora mineral waters. Consumers selected the Lake Balaton-inspired lines by voting. At the same time...
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Wine culture stretching across borders
Wineries from Hungary and Hungarian winemakers living in neighbouring countries signed the so-called 2nd Carpathian Basin Wine Contract in Budafok. The objective of the agreement is to strengthen ties and to...
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EU gives more money for product marketing
This year the European Commission increased the budget for popularising European agri-food products all over the world to HUF 52.4 billion. About two thirds of this sum is available for promoting...
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Special franchise system from the Hajdúsági Bakeries group
The Hajdúsági Bakeries group developed a special farmers’ market franchise system for expanding the distribution of the group’s ‘smart’ products, Vitajó breads. These products contain a special combination of vitamins and...
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Veolia acquires Bakonyi Power Plant in Ajka
Veolia Energia Magyarország Zrt. bought a 98-percent share in Bakonyi Power Plant Zrt. The goal of the new majority owner is to use as much biomass in energy production as possible, instead...
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Edenred recruited experienced managers last year
Ferenc Kaszab was appointed head of Edenred Magyarország Kft.’s place of acceptance partners group in January 2017. Mr Kaszab had worked for Allianz Hungária Zrt. before as a call centre analyst and...
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Hungarian wines promoted in Central Europe and in the United Kingdom
Tesco popularises Hungarian wines – in cooperation with the Ministry of Foreign Affairs and Trade, the Hungarian National Trading House and Wine Concept Zrt. – in the markets of Central Europe...
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Henkel ranked high among ‘The World’s Most Admired Companies’
Henkel was ranked 4th in the Soaps and Cosmetics category of Fortune magazine’s ‘The World’s Most Admired Companies’ list for this year. Henkel’s position is two places better than it was last...
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NaturAqua sponsors hospital modernisation
The National Association for Premature Babies (KORE) and NaturAqua offered significant financial contributions for modernising the preterm birth units in the hospitals of Zalaegerszeg (Szent Rafael Hospital) and Pécs (Maternity...
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The szeretet.éhség campaign collected more than 60 million forints
Tesco was the strategic partner of the Hungarian Interchurch Aid’s Christmas campaign. As part of the szeretet.éhség (‘hungry.for love’) campaign, Tesco customers purchased 242,573 HUF 250 coupons between 13 November and...
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Lower prices in Lidl stores from January
From 1 January 2018 the VAT on pork and fish reduces from 27 to 5 percent. In practice this means 17 percent lower pork and fish consumer prices. Judit Tőzsér, Lidl Hungary’s...
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METRO reaches agreement with trade union on wage increase
In mid-December METRO Hungary’s management and the Trade Union of Commercial Employees (KASZ) had agreed on a wage increase programme, which became valid on 1 January 2018. As of this date...
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Coca-Cola HBC Magyarország expands production capacity further
Coca-Cola HBC Magyarország has recently purchased 13 hectares of land next to their present factory in Dunaharaszti, making the territory of the production facility 1.5 times bigger. The company plans to...
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New member of Mars’ management in the CEE region
Zuzana Lošáková has been named corporate affairs director of Mars in Central and Eastern Europe. The Slovakian manager has 15 years of experience in corporate affairs and PR. Her task will be...
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Nielsen chart of the month
Market share (in value) of the Top 10 best-selling household chemicals and cosmetics across the regions, from the 60 categories audited by Nielsen, in the December 2016 and November 2017...
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Television commercials can increase OTC products’ market share the most
In 2017 Atmedia teamed up with Quintiles IMS to analyse how advertising in different media types affects the market shares of different OTC brands in Hungary. The experts found that just...
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Closing shops or cutting taxes
When the present issue of our magazine went to press, the last information was that it isn’t true that some ÁFEOSZ–COOP stores will stay closed on Mondays, in order to...
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Updated Diet Coke
Coca-Cola completely reviews the Diet Coke brand in order to make it more attractive to the younger generation. Besides the trendy new look, new flavours were also launched – although...
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Billa developing steadily in Austria
Austrian retail chain Billa expanded in terms of both store number and services offered in 2017. Online sales skyrocketed 40 percent in just one year, while the chain opened 31 new...
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Christmas at Costco
Costco – the second biggest retail chain in the world – realised USD 14.94-billion sales in the Christmas period, improving their sales performance by 14.3 percent from the previous Christmas...
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30-million coconut water investment by Danone
Danone bought a share in US organic coconut water company Harmless Harvest. Danone has already invested USD 30 million in the company to increase production capacity and to popularise the...
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