trademagazin - Trademagazin

Sushirrito
Date: 2011-04-20 11:01:50

Yes, finally sushi burrito was invented in sunny California by innovative restaurant owner Peter Yen. In the Sushirrito restaurant in Los Angeles only fresh and organic regional base material is...

They went home with a pig!
Date: 2011-04-20 11:00:29

Rosenstein restaurant organised a thematic evening devoted to ‘pig-killing’. Mr Rosenstein remembered the specially shaped menu cards of his youth. After picking a dish, guests could take a pink perforated...

Gourmet menu
Date: 2011-04-20 10:54:40

Ráspi Budapest restaurant works under the name Márgál Budapest from 1 December. Mr Gál’s most surprising initiative is the new menu concept: at lunchtime they offer two premium courses and...

A festival for the best
Date: 2011-04-20 10:51:57

Early February Hungexpo announced that at the same time when Snow-Show is held, they are going to organise the Flavours and Wines event. Péter Regős, the chef of XO Bistro...

Law on the restaurateur trade and smoking regulation
Date: 2011-04-20 10:50:28

On 22 March 2011 the Guild of Hungarian Restaurateurs (MVI) organised a meeting for the representatives of eight organisations to discuss the bill concerning the restaurateur trade. The Ministry for...

MVI wants considerate non-smoking rules
Date: 2011-04-19 17:16:43

The Association of Hungarian Caterers (MVI) reminded the Parliament that they are hoping for a oyal and considerate set of rules that protect smokers. The association pointed out the fact...

Furniture, equipment, design and lots of light
Date: 2011-04-19 15:47:34

The EuroConcept section at EuroShop collected store furniture, lighting and selling area design manufacturers and designers. ITAB, a Swedish retail solutions provider was present with the biggest stand (1,600m²) of...

The Hungarian winners
Date: 2011-04-19 15:44:25

The first and only Hungarian winner at POPAI Global Awards was Béflex, with their NESCAFÉ Dolce Gusto coffeemaker display. From Nestlé’s side business manager János Fehér and category manager Gabriella...

Our batteries were recharged in Düsseldorf
Date: 2011-04-19 15:29:39

We already knew in 2008 that we would return to Düsseldorf’s EuroShop in 2011. The world has changed a lot since then (economic crisis, declining sales and demand, etc.), but...

Smart store equipment
Date: 2011-04-19 15:25:07

According to Gábor Szécsi, managing director of Commatec Kft. retailers have increasingly higher expectations even from simple cash registers. For instance they like if features of promotions can easily be...

The difference between rolls can be several meters
Date: 2011-04-19 15:18:11

Toilet papers constitute the second biggest chemical product category. Market leading brand Zewa keeps educating consumers so that they can find products with the best price-value ratio. Simply looking at...

Canned meat and liver paté switch to more practical packaging
Date: 2011-04-19 15:16:23

In 2010 the canned meat market contracted by nearly 20 percent, while long shelf-life liver spreads and patés saw their sales decrease by 10 percent – Erika Vörös, marketing manager...

Nine out of ten households are still yoghurt buyers
Date: 2011-04-19 15:11:59

In 2010 nine out of ten households bought yoghurt; nearly all buyers picked some kind of fruit yoghurt, but only 60 percent of the category’s buyers bought plain yoghurt. GfK...

Flavoured beers may breathe life into to the contracting market
Date: 2011-04-19 15:04:10

Beer sales continued to decline last year and as a special Hungarian trend the market share of beer in aluminium can kept growing. Edina Avvakumovits, the marketing director of Borsodi...

Value-crushing competition continues on the beer market
Date: 2011-04-19 15:01:23

In 2010 more than three quarters of Hungarian households bought beer. Almost all of them purchased some kind of branded product, but at the same time nearly half of the...

Eastern-European overview
Date: 2011-04-19 14:57:08

PwC CEE’S Retail & Consumer (R&C) Industry Sector was asked to compare the retail sectors of a few countries in the region. None of the 4 countries introduced plans to...

20-year-old Profi rewarded loyalty
Date: 2011-04-19 14:52:34

The Profi chain operates 73 stores in Hungary and their most important objective for 2010 was increasing the basket value. To achieve this goal, Profi organised a loyalty promotion campaign,...

Rossmann set up its new headquarters in Üllő
Date: 2011-04-19 14:51:30

Rossmann Magyarország Kft. opened its first drugstore in Debrecen in 1993. Since then they established 200 units all over the country. The average floor space of Rossmann stores is 250m²...

Comfort and freshness are the two cornerstones of the Match
Date: 2011-04-19 14:50:16

Csemege-Match Kereskedelmi Zrt. is member of the Louis Delhaize Group. The Csemege-Match chain consists of 121 units with a floor space of 300-2,500m². Consumer satisfaction is in the centre of...

ALDI increased the number of their stores by 25 percent last year
Date: 2011-04-19 14:48:35

ALDI Hungary is the member of the ALDI South Group, which has been present on the Hungarian market since 2008. Last year ALDI increased the number of their stores by...

drogerie markt opened a new logistics base in Érd
Date: 2011-04-19 14:47:25

The first Hungarian dm store opened in Budapest on 8 July 1993. Now they have 255 modern units all over Hungary, which meet even the highest standards and employ 2,230...

Cora started workplace training programmes
Date: 2011-04-19 14:44:45

Hungarian Cora hypermarkets (of which there are seven) belong to the Louis Delhaize Group. The chain opened its first Hungarian unit in May 1997. Cora hypermarkets have an average floor...

Two thirds of Penny’s products are Hungarian made
Date: 2011-04-19 14:43:22

Penny Market Kft., a member of Rewe Group, opened their first food discount store in Szentes in 1996. Presently they have 189 units in Hungary and according to data from...

Auchan opened new logistics centres
Date: 2011-04-19 14:42:00

Auchan Hungary maintained their 2009 level of gross sales revenue on a contracting market. In the past 12 months the company opened 12 new stores. Last year the company opened...

METRO is looking forward with investments
Date: 2011-04-19 14:40:04

METRO Hungary considers the current difficult economic situation a challenge and intends to use innovative solutions to turn the negative trend around. An indicator of this new approach is METRO’s...

Lidl already has 130 stores
Date: 2011-04-19 14:37:20

Lidl is one of Germany’s ten biggest food retailers and owns one of Europe’s biggest food discount store chains, with more than 2,700 stores in 23 countries. Lidl’s sales declined...

Reál deals with its most prestigious stores highlightedly
Date: 2011-04-19 14:35:59

Last year brought serious challenges for food retailers but Reál managed to keep its customers and to maintain sales. Reál opened several large floor space stores last year and modernised...

SPAR Hungary is 20 years old
Date: 2011-04-19 14:34:43

SPAR Magyarország Kereskedelmi Kft. celebrates its 20th birthday this year. The group opened the first store in Tata in 1991. SPAR Hungary’s annual consolidated turnover was HUF 381.32 billion in...

CBA concentrates on developing Príma and Cent stores
Date: 2011-04-19 14:29:58

Despite the difficult economic environment CBA managed to increase sales in 2010, by HUF 7.5 billion to HUF 555 billion. The chain has the highest number of units in domestic...

Last year was a successful one for Tesco
Date: 2011-04-19 14:27:47

29 new stores, the launch of the Clubcard and innovation serving the demand of customers – these were the milestones of Tesco’s successful 2010 year. With the new stores Tesco...

Sushirrito Date: 2011-04-20 11:01:50

They went home with a pig! Date: 2011-04-20 11:00:29

Gourmet menu Date: 2011-04-20 10:54:40

A festival for the best Date: 2011-04-20 10:51:57

Law on the restaurateur trade and smoking regulation Date: 2011-04-20 10:50:28

MVI wants considerate non-smoking rules Date: 2011-04-19 17:16:43

Furniture, equipment, design and lots of light Date: 2011-04-19 15:47:34

The Hungarian winners Date: 2011-04-19 15:44:25

Our batteries were recharged in Düsseldorf Date: 2011-04-19 15:29:39

Smart store equipment Date: 2011-04-19 15:25:07

The difference between rolls can be several meters Date: 2011-04-19 15:18:11

Canned meat and liver paté switch to more practical packaging Date: 2011-04-19 15:16:23

Nine out of ten households are still yoghurt buyers Date: 2011-04-19 15:11:59

Flavoured beers may breathe life into to the contracting market Date: 2011-04-19 15:04:10

Value-crushing competition continues on the beer market Date: 2011-04-19 15:01:23

Eastern-European overview Date: 2011-04-19 14:57:08

20-year-old Profi rewarded loyalty Date: 2011-04-19 14:52:34

Rossmann set up its new headquarters in Üllő Date: 2011-04-19 14:51:30

Comfort and freshness are the two cornerstones of the Match Date: 2011-04-19 14:50:16

ALDI increased the number of their stores by 25 percent last year Date: 2011-04-19 14:48:35

drogerie markt opened a new logistics base in Érd Date: 2011-04-19 14:47:25

Cora started workplace training programmes Date: 2011-04-19 14:44:45

Two thirds of Penny’s products are Hungarian made Date: 2011-04-19 14:43:22

Auchan opened new logistics centres Date: 2011-04-19 14:42:00

METRO is looking forward with investments Date: 2011-04-19 14:40:04

Lidl already has 130 stores Date: 2011-04-19 14:37:20

Reál deals with its most prestigious stores highlightedly Date: 2011-04-19 14:35:59

SPAR Hungary is 20 years old Date: 2011-04-19 14:34:43

CBA concentrates on developing Príma and Cent stores Date: 2011-04-19 14:29:58

Last year was a successful one for Tesco Date: 2011-04-19 14:27:47