Posts From trademagazin
GlobalShop, Las Vegas
Date: 2014-04-04 01:07:28
Each year the American continent’s biggest POP, retail design and shopper marketing trade show is organised in turns by Chicago and Las Vegas. Between 18 and 20 March 2014 the...
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Seeing them and falling in love with them
Date: 2014-04-04 01:04:26
Trade Marketing Club’s annual ‘Trade marketing, my love’ conference is traditionally held around Valentine’s Day. This year it took place on 13 February and the theme was visual merchandising in...
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Growth can be attained in hard times too (Part 1)
Date: 2014-04-04 01:01:15
James Russo, Nielsen’s senior vice president responsible for global consumer insights states in his recent study that it isn’t easy to be a consumer these days. Although global consumer confidence...
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EuroShop breaks all former records
Date: 2014-04-04 00:57:41
Düsseldorf hosted the EuroShop trade fair between 16 and 20 February: more than 109,000 visitors came from 110 countries to learn about the latest trends and innovations, and to establish...
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Univer preserves traditions in a modern fashion
Date: 2014-04-04 00:54:01
Univer Product Zrt.’s R+D+I activity covers the whole food chain and the full product path – we learned from Attila Avramucz, Univer’s corporate relations director. The group’s goal is to...
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Cotton wool factory
Date: 2014-04-04 00:52:06
Európa Partner Kft. set up a cotton wool factory in Bátor. The Budapest-seated family enterprise invested HUF 142 million to build the new plant and created 34 new jobs in...
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The goal is to double production capacity
Date: 2014-04-04 00:50:30
Asia Food Kft. won HUF 57.4 million from the Ministry for National Economy to increase its production capacity and employ 25 more people – from which 8 are of Romani...
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New game meat processing plant in Tata
Date: 2014-04-04 00:48:10
From nearly HUF 1 billion Fiwi-Hűt Kft. built a game meat processing plant and a cold storage facility in the Tata Industrial Park. The investment increased the number of people...
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Visiting this Szekszárd wine cellar will be a real experiencet
Date: 2014-04-04 00:46:16
Garay Winery in Szekszárd is building an ‘experience cellar’: the HUF 200 million investment is realised as part of the New Széchenyi Plan’s operative programme for the region. The new...
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At the end of last year the FMCG market expanded in value
Date: 2014-04-03 21:34:42
In Hungary the value of grocery, household chemicals and cosmetics retail turnover was up 0.4 percent in the 4th quarter of 2013 from the base period of Q4 2012; volume...
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KSH: retail sales rose by 6.7 percent in February
Date: 2014-04-03 12:10:48
In February, retail sales rose by 6.7 percent in volume, compared to a year earlier – the Central Statistical Office (KSH) announced on Thursday, on the basis of the first...
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Győr will be a salty snacks superpower
Date: 2014-04-03 11:45:38
The annual production capacity will increase from 16 thousand to 19 thousand tons in the Győr-based plant of Intersnack. The 1 billion HUF worth project was started in the fall...
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Retail sales increased in the EU and in the Euro Zone in February
Date: 2014-04-03 11:42:08
Retail sales increased in the Euro Zone by 0.4 percent and in the European Union as a whole by 0.5 percent in February, compared to the previous month. Compared to...
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The Central and Eastern European region leads the shopping center development market
Date: 2014-04-03 11:42:02
In the second half of last year, 3.6 million square meters of shopping mall was built in Europe, of which 70 percent in the Central and Eastern European region –...
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Work started in the Food Avalanche program in thirty-seven settlements
Date: 2014-04-03 11:40:09
The Food Avalanche program of the Hungarian Food Bank Association and Syngenta was launched for the fifth time. Thanks to the charity initiative, this year 37 governmental and non-governmental organizations...
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MVH: the paying out of the apiary subsidies has started
Date: 2014-04-03 11:35:07
The Ministry of Rural Development (VM) and the Agricultural and Rural Development Agency (MVH), begun to pay the supports to the beekeepers, on the Hungarian National Beekeeping Program – the...
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The latest innovation of NESTEA has arrived
Date: 2014-04-03 11:30:23
Hungary's leading brand of bottled iced tea*, the NESTEA brings the new taste of the spring with the new limited edition NESTEA Cherry Blossom. The new iced tea was inspired...
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Mangalitsa is a real hungaricum
Date: 2014-04-03 11:20:53
The mangalitsa is not a not mass product, but a real hungaricum, which is served on an increasing number of feast tables both in Hungary and abroad – Kósa Lajos,...
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Increasing sources for the School Fruit Scheme
Date: 2014-04-03 11:15:51
Hungary in the next academic year is expected to spend more money on the National School Fruit Scheme, which would be extended to the full range of primary school pupils...
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Say hello to a new type of consumer: the ‘smart’ buyer
Date: 2014-04-03 10:47:13
‘Smart’ consumers are better informed and expect more from the supply side than former consumer types. This extra expectation may differ across countries, e.g. in Hungary much more consumers try...
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Hungarian FMCG experts abroad (Part 4)
Date: 2014-04-03 10:43:34
József Tasi is a food industry engineer who also earned a degree in foreign trade. He started working for Benckiser, then moved on to Bonduelle, after which came stint at...
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Magazine: Positive perspectives for energy drinks
Date: 2014-04-03 10:43:21
After the superb 2011 performance 2012 brought a two-digit decline in sales – mainly as a result of the introduction of public health product tax (NETA). The good news is...
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The best wellness hotels were awarded
Date: 2014-04-03 10:39:49
Seven conference and wellness hotels in Hungary have received Aranynap Awards for their outstanding service quality. The award, evaluating the entire year of the hotels has been handed over for...
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It doesnt't fit your mouth! This device solves the problem!
Date: 2014-04-03 10:17:49
KFC has gone all out this April Fool’s with a ‘Mouth Expander’ gizmo that includes videos, photos and instructional diagrams all on full blown website. “We made our Mighty Burger...
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Cake ATM – Video of the day
Date: 2014-04-03 10:10:15
For Sprinkles addicts on the go, Sprinkles debuts as the world's first Cupcake ATM! This automatic cupcake machine dispenses freshly baked cupcakes through out the day! Sprinkles is the world's...
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Small shops’ market share is growing
Date: 2014-04-03 09:48:06
Energy and sports drinks were sold for more than HUF 15 billion a year in the last two years. Between February 2013 and January 2014 value sales rose 4 percent...
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A strategic plan linked to tourism education
Date: 2014-04-03 09:23:20
Sorry, this entry is only available in HU....
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Chocolate eggs outsold rabbits in terms of value too
Date: 2014-04-03 03:06:21
In the 2013 Easter period more than 900 tons of chocolate eggs, rabbits and other gifts were sold in the value of HUF 3.5 billion. Value sales were up 5...
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Highly concentrated retail turnover
Date: 2014-04-03 02:56:30
Sales in all three categories were highly concentrated in February 2013-January 2014. Mayonnaise sales valued at HUF 7 billion (stable value sales, volume sales up 1 percent), the 401-2,500m² channel’s...
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