Trademagazin > News and articles > Market News > Unilever urges influencers to promote sustainability
Unilever urges influencers to promote sustainability
Unilever is urging influencers and content creators to promote sustainability even if they are afraid of being accused of greenwashing. The company has established a “coalition of content creators” to boost social media coverage of sustainability, following a study which revealed: 86% are holding back from talking about environmental concerns because of fears of being accused of greenwashing.
Related news
Coop Sweden to offer more locally grown tomatoes
Coop Sweden plans to increase the proportion of Swedish-grown tomatoes…
Read more >Animal husbandry has and will continue to play a decisive role in agriculture
The Ministry of Agriculture is committed to helping the sector…
Read more >
More related news >
Related news
The solvency of Hungarians has improved again, but it may be too early to rejoice
At the beginning of this year, the solvency of Hungarians…
Read more >HEINEKEN Hungária Zrt. will start the festival season in Sopron on May 11.
The SopronFest, held for the first time in 2023, proved:…
Read more >High – but not on sugar
The category of sugar-free soft drinks has been growing steadily…
Read more >