The power of design
Online trade magazine Convenience Store Decisions has analysed how a shop interior and various design solutions can influence sales performance. One of the examples was a Cruizer’s petrol station shop in Wilsonville, Florida. Cruizer’s CEO Edward Holmes told:
after a complete overhaul in-store sales jumped 38 percent, while food sales soared by 50 percent. What is more, the station sold 90 percent more motor fuels. //
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