New TV campaign from Kométa

Kométa launched a new TV campaign titled Honestly and responsibly. The campaign and the film fits into the communication of the company launched last year that aims, in addition to product benefits to present those who are involved in manufacturing.

The new spot is unique: all roles are played by Kométa employees and their children. The film's main message is that the “Kométa Workers” not only manufacture the products, but they and their families also consume them in everyday life.

“The manufacturing of food is such a big responsibility, and its means a lot to me to work in a team where commitment is common for high-quality, so we proudly give our face and name to products made by Kométa” – Bódi Krisztina, Kométa’s marketing director said.