New Marketing Director at Pernod Ricard
Pernod Ricard has appointed Rita Hruska as a new marketing director.
Rita Hruska graduated from the International Business School with a degree in economics and marketing. He started his professional career at British American Tobacco. In 2009, he joined Zwack Unicum Nyrt., where he initially managed the Johnnie Walker brand and then the Unicum brand team. He came to his current position from Dreher, where he worked as an international brand manager from 2019. His main task here was to strengthen the brand portfolio (Pilsner Urquell, Peroni, Asahi).
At Pernod Ricard, the specialist will be responsible for domestic marketing of global brands such as Absolut Vodka, Beefeater, Jameson, Ballentines or Chivas Regal.
Rita Hruska replaces Csaba Mosonyi as marketing director, who continues her career as the national sales manager of Sovereign Brands.
Related news
Somewhere there is a flavour waiting for you!
According to analysts, the whisky category has been relatively stable…
Read more >Pernod Ricard launches first China-made whisky
Pernod Ricard’s whisky distillery in Emeishan was opened in 2021.…
Read more >Absolut Vodka and Coke’s Sprite to combine in canned cocktail
Absolut Vodka and lemonade drinkers will soon be able to…
Read more >Related news
Seven trends shaping in-store marketing and retail design in 2024
Smart brands know that in-store marketing and store design can…
Read more >2024 is a year of challenges for the tobacco industry and retail
Annual tobacco retail sales are expected to have increased in…
Read more >The latest issue of Trade magazine is out now!
The digital version is available with more content once again,…
Read more >