New Marketing and Trade Marketing Director at HEINEKEN Hungária

From 1 January 2019, Balogh Barbara directs the Marketing and Trade marketing organization of HEINEKEN Hungária.

Barbara joined HEINEKEN Hungária in 2010 as a Heineken brand manager and later became the Marketing Manager of Soproni Senior. Subsequently, she became Category Manager and innovation positions at the company. Over the past year and a half, she has gained international experience at HEINEKEN Holland parent company, also in marketing.