Pernod Ricard USA buys majority share in Skrewball whisky
Pernod Ricard USA has bought a majority share in peanut butter flavoured American whiskey brand Skrewball. Steven and Brittany Yeng founded Skrewball in 2018, and it was the first peanut butter flavoured whiskey; in 2022 500,000 9-litre cases of Skrewball was sold.
This article is available for reading in Trade magazin 2023/5
Related news
AutoWallis strengthens its Czech retail presence with the largest acquisition in its history to date
With the largest acquisition in its history to date, AutoWallis…
Read more >
Grupo Bimbo Acquires Balkan Bakery Group Don Don
Mexico’s Grupo Bimbo, the world’s largest bakery company, has acquired…
Read more >
Wonder to acquire Grubhub for $650M
Just Eat Takeaway originally purchased Grubhub for $7 billion in…
Read more >Related news
Why are parcel locker providers getting stuck? This data points to the reasons
Parcel terminals are becoming increasingly popular: this year, nearly three-quarters…
Read more >
Using 30% less materials would be a solution to the climate crisis
The circular economy is a global imperative: it transcends geographical…
Read more >
Sustainability and health: the rise of plant-based dairy products in Hungary
In recent years, plant-based dairy alternatives have gained significant popularity…
Read more >
