Do you see it when you hear it?
The Coca-Cola Lion Award winner’s Try Not to Hear This campaign is already being seen (or heard) at home.
Ringing of ice cubes in the glass; soft knocking as the cap falls off the glass; then the tune of the refreshing drink sparkling. Can you hear it as you imagine it? And you almost see it in front of you? Coca-Cola builds on this phenomenon, synesthesia – that is, as one of our senses automatically connects with another – “Try not to hear this”. / Do You Hear It? ” campaign.
Related news
Coca-Cola introduces a new cola
Coca-Cola announced that it will be adding a new product…
Read more >Coca-Cola beat expectations – Europe boosted quarterly results
Coca-Cola performed above its weight in the latest quarter: according…
Read more >Retail kept its position in terms of employer attractiveness
Honouring Hungary’s most attractive employers, the Randstad Awards have been…
Read more >Related news
The European Commission proposes the introduction of a new type of tax
With the support of Unicum Riserva, the new series of…
Read more >A special collaboration between Unicum Riserva and the beck@grecsó duo: the “love cane peace” has begun
With the support of Unicum Riserva, the new series of…
Read more >Another recognition for Borsodi Brewery’s good workplace practices
Borsodi Brewery was awarded the Diverse and Fair Workplace Award…
Read more >