Domestic advertising spendings increased by nearly eight percent last year
Last year’s 189.05 billion HUF domestic advertising spendings exceeds the data of 2013 by 7.77 percent – Hivatal Péter, teh vice president of the Hungarian Advertising Association (MRSZ) announced on Tuesday in Budapest.
The Television advertising revenue was around 50 billon HUF. The value of online advertising spendings was around 47.3 billon HUF. The spendings in the media market were around 34.6 billion HUF. This means a 10 and 20.9 percent increase, while advertising spendings in case of the print publications decreased by 3.22 percent. (MTI)
Related news
Albertsons aims to make TV advertising less complex
The grocer’s new Collective TV unit wants to help advertisers…
Read more >We also need innovation in advertising
The new era of streaming has arrived, where you can…
Read more >The MRSZ calls for industry cooperation and an action plan
At the request of the MRSZ, EY prepared a study…
Read more >Related news
VOSZ Barometer – 2024. II. quarter: mandatory optimism or real growth?
The perception of inflation is still present in domestic companies,…
Read more >Fidelity: Three themes shaping investments in Q3
Has the post-epidemic normalization that we have been waiting for…
Read more >Large companies are resistant to economic uncertainty
Restrained expectations characterize the domestic corporate sector for the next…
Read more >