Tag "Trade magazin 2025/5"

Sweet euphoria in Cologne

Between 2 and 5 February Cologne hosted ISM, the world’s leading snack and confectionery trade show, which reflected the global upturn of the industry despite growing challenges. More than 1,500...

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KAKTUS FLEXI

Apple flavoured, jelly stick ice cream apple sorbet, with chewing gum flavoured coating and dried strawberry bits, 45ml. Thanks to the jelly consistency, the product doesn’t run after thawing and...

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Ceremony at the Gundel memorial plaque

The Guild of Hungarian Restaurateurs (MVI) celebrated the birthday of János Gundel (1844-1915) at his memorial plaque, with a silent commemoration. At the ceremony – which took place at 1...

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Reverse vending machines for festivals

MOHU has introduced a mobile reverse vending machine, developed for festivals and other events. This article is available for reading in Trade magazin 2025/5. The machine can take back 2,000-3,000...

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Euromonitor International 2025: everything for your pet!

The global pet care market is expected to reach the value of USD 215bn in 2025. The latest research by Euromonitor International highlights the key changes and growth trends that...

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Two from three consumers expect a better shopping experience

According to The State of Customer Experience report of Genesys, consumers and business leaders are optimistic about how AI affects the customer experience: 64% of respondents believe AI will improve...

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Bonabo Choco Balls

With 30% less sugar, high fibre and protein content and TOP 14 allergen-free ingredients (gluten-, dairy-, soy- and GMO-free), Bonabo Choco Balls is the ideal choice for health-conscious families. Contact: ABO...

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Consumer protection on a new basis

The National Authority for Trade and Consumer Protection (NKFH) started work on 1 January 2025. Our magazine spoke to its president Dr Lilla Német-Weingartner. This article is available for reading...

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Natur’A bread range

Lantmännen Unibake’s newest brand, the Natur’A bread range contributes to the health of consumers with innovative products, while also preserving the taste experience. Contact: Lantmännen Unibake Magyarország Zrt. András Kóródi key...

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AI and drones to improve Just Eat’s services in Ireland

Just Eat Ireland is introducing an AI assistant and expanding its drone delivery service. This article is available for reading in Trade magazin 2025/5. The AI assistant will be available...

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Bad times after good ones?

K&H’s large company growth index – which analyses the economic prospects and expectations of the biggest domestic companies – has returned to the level of the first quarter of 2024,...

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Stylers: two out of three companies plan AI automation projects in 2025

AI, business intelligence and automation will be the most import focus areas in technology this year, with cost and human resource constraints posing the biggest challenges, according to a Protechtor...

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Higher coffee bean prices than ever because of the bad weather

World coffee prices hit a multiyear high in 2024, after exceeding the previous year’s average by 38.8%, mainly due to adverse weather in major producing countries, informed the UN Food...

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Häagen-Dazs „The Essence of the City” ice cream collection

The only ice cream selection that immerses you in the depth of the world’s iconic cities, evoking the experience of travelling through the flavours of local cultures. Join Dulce De...

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Hungarian companies are already being attacked using AI

According to research by EY, AI has become one of the latest tools for digitally attacking Hungarian firms. This article is available for reading in Trade magazin 2025/5. EY’s survey...

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Kalumba White gin

Kalumba White gin is now available in limited edition packaging! The world of Madagascar’s jungles isn’t only reflected in the drink, but also in the look of the bottle. Contact:...

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Cashierless smart shops in Germany: slow start followed by rapid growth

Germany has started late to adopt cashierless grocery formats, yet 600 smart stores have emerged in just six years. The Smart Store 24/7 segment is expanding, particularly in rural areas,...

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Hungarian confectionery industry: balancing between challenges and opportunities

In 2024 the winners in volume sales were ice cream (+10%), candy (+4%) and crisps (+6%), according to the Association of Hungarian Confectionery Manufacturers (MÉSZ). This article is available for...

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Display 2.0 – the sales floor of the future

In-store display is becoming a smart device – we could learn at Shop! Global Retail Trade Association’s April webinar, where Bram van Schijndel Tromp, the CEO of Pure Value Europe...

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Violife rolls out creamy coffee whitener made from lentils

Violife®, the number one dairy-free, plant-based cheese brand in the US, has done coffee lovers a favour: the recently launched Violife Supreme Coffee Creamer, available in three flavours – Tempting...

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Zewa moist toilet paper, 42 sheets and 80 sheets

Zewa introduces the new generation of moist toilet paper! The new Zewa is the first moist toilet paper that contains flax as natural fibre. Flax is one of the strongest...

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Impressive productivity growth in domestic retail trade

Labour productivity improvement in Hungarian retail trade by 2023 (vs. 2010) was outstanding at 50% if compared to the country as a whole at 15% or the manufacturing sector at 8%....

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Aluminium-like glitter in brand building

At the company’s headquarters on Andrássy Avenue in Budapest, HELL ENERGY Magyarország Kft. hosted a meeting for the Green Club and the HoReCa Chapter of the Hungarian Marketing Association at...

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Melon season already in full swing at Tesco

Every year Tesco sells large quantities of Hungarian watermelon in its stores, both in Hungary and abroad, but there is a whole year of work behind this. This article is...

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Felix sauces

In 2025 Felix is adding seven new sauces to its portfolio. The wide range of new Felix sauces is the perfect choice for every meal, whether one prefers milder or...

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Fewer sheep, more expensive lamb

According to data from the Central Statistical Office (KSH), Hungary’s sheep flock was 846.8 thousand on 1 December 2024, down 6.6% compared to December 2023. The number of ewes decreased...

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Oral care is getting more attention in beauty care

This article is available for reading in Trade magazin 2025/5. Procter & Gamble’s Oral-B, Blend-a-med and Blend-a-dent product lines offer a wide choice tailored to different needs. “Value for money...

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Henkel and the 10 Million Trees Foundation plant 1,800 trees

Henkel Magyarország and the 10 Million Trees Foundation have been working together for five years. This article is available for reading in Trade magazin 2025/5. As a result of their...

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More than 44,000 people tried going vegan in January

This year’s Veganuár was a huge success, according to the organiser Prove: 44,535 people tried the vegan diet, encouraged by Adél Jordán and more than 10 other famous experts and...

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Makro Spain expands private label offering

Makro added 406 new private label products to its assortment in Spain in the 2023-2024 financial year, bringing the total to over 6,000 under the Metro Chef, Metro Professional, Metro...

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