Tag "tévéreklám"

NMHH: the proportion of new Hungarian TV commercials has doubled in the previous half year

According to a new study adopted at the last meeting of the Media Council of the National Media and Communications Authority (NMHH), the proportion of new Hungarian advertising spots increased...

Read more

Nielsen: slice chocolate commercials were seen by the most viewers

Slice chocolate commercials at foods and toothpaste commercials at body lotion reached the most TV viewers in the first quarter this year – according to the data of the Nielsen...

Read more

Television advertising spendings in Hungary increased by three percent last year

The television advertising spendings in Hungary increased by about three percent and amounted to 51.581 billion HUF last year – was said at the press conference ofthe Hungarian Electronic Broadcasters...

Read more

Household chemicals, cosmetics sales up

Sales of household chemicals and cosmetics in Hungary saw a year-on-year rise of 6%, reaching HUF 230 bln, in the period of January-August, Hungarian news agency MTI reported, citing data...

Read more

Nielsen: the companies spent 24 percent more on the TV advertising of foods

The companies spent 24 percent more 78.4 billion HUF on the TV advertising of food products in the first half on list price, without discounts – told the Nielsen Közönségmérés...

Read more

Nielsen: more people were watching food, chemicals and cosmetics commercials

The domestic TV commercials of food, household chemicals and cosmetics reached 1 percent more GRP last year, than a year before – according to a Nielsen Audience Measurement Ltd. The...

Read more