Tag "papírtörlő"

Competing kitchen rolls

Last year was a difficult one for the paper towel category too. NIQ data shows that although the market expanded by 16.2% in value, it contracted by 11.7% in volume....

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Nicky Happy Life Christmas toilet paper and kitchen roll

This year Sofidel Hungary Kft.’s seasonal portfolio welcomes Nicky Happy Life Christmas 6-roll toilet paper and 2-roll kitchen roll. The special colour-printed motifs recall the spirit of Christmas, in the...

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Regina Power paper towel

Thanks to its multifunctionality, new Regina Power is the perfect choice for all kinds of housework. It can be used on every surface (including wood and marble), and thanks to...

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Regina 2-roll Ecoring paper towel

The renewal of the Regina Ecoring product range has started. With our sustainability goals in mind, the first step is giving the 2-roll Ecoring paper towel a new, trendy look,...

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Versatile kitchen rolls remain popular

Réka Forgách, Essity Hungary Kft.’s brand manager told our magazine that household paper product sales maintained the 2020 level in value; however, in volume there was a slight decline. Sales...

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Reduce your company’s carbon footprint by recycling paper towels

Essity would ship paper towels to the recycling plant instead of the Waste Site. The new initiative can be launched in Hungary next year. For Essity, which specializes in the...

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Toilet paper is the category’s flagship product

Essity Hungary Kft.’s brand manager Réka Forgách told our magazine that household paper product value and volume sales both grew in the first half of 2020 if compared with the...

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ooops paper towel new product

Premium quality, 3-ply kitchen rolls with a very high absorption capacity and fun colour embossing. Since the sheets can easily be torn in half, the product is perfect for use...

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Magazine: Practicality is more important than product looks

According to Réka Forgách, Essity Hungary Kft.’s Zewa brand manager, sales of household towels grew by 9.5 percent in 2018. Private label products are important in the paper towel category,...

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Ooops! Maxi Design papertowel

With its happy, dotted magenta design, Ooops! Maxi Design paper towel isn’t only good for various household works, but it also offers a practical and hygienic solution if used as...

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Ooops! Duo XXL paper towel

Ooops! Duo XXL paper towel is the perfect solution for every household cleaning task, be it small or big. This 2-ply paper towel has exceptional absorption capacity and is very...

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Magazine: Sheet to sheet growth

In the category of household paper products napkins and towels performed differently in 2017: napkin sales continued to decrease slowly, but paper towel sales kept growing. Eszter Hegedűs, brand manager...

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