Tag "Nestlé Hungária"
Smart breakfast
Overall the cereal market stagnated last year, but performance varied across segments. While the traditional cereal category produced a small decline in both value and volume, the muesli and granola...
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GOURMET REVELATIONS wet cat food
All of our super-premium GOURMET wet cat foods are formulated by experts to give your cat a complete, balanced diet. The product range is now extended with two new flavours:...
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Nestlé Fitness Cappuccino flavoured cereal bar
Cappuccino flavoured cereal bar with white chocolate bits, a 12% cocoa-milk base, vitamins and minerals, for breakfast. The new Fitness Cappuccino flavoured cereal bar with white chocolate bits and whole...
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Plates and glasses going green
Demand for plant-based products has been growing steadily in recent years. The companies interviewed in the article are working from different market positions, but with the same commitment to develop...
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FELIX DELI MOMENTS liquid treats
Delicious FELIX Deli Moments liquid treats are available in two flavours: chicken and salmon. Thanks to the product’s irresistible taste and thick and creamy texture, cats can enjoy these treats...
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Smarter ways to indulge pets
Raw material prices, transportation costs and energy prices, inflation – all of these factors have made pet food production more difficult and generated a significant rise in consumer prices. However,...
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Hefty raw material price hike for chocolates
Domestic chocolate tablet and bar producers continue to keep a watchful eye on world cocoa bean trends. This article is available for reading in Trade magazin 2025/4. The price hike...
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KitKat Ball 36 g, 140 g
KitKat Ball contributes to a shared experience in the form of bite-sized, easy-to-share dragées. The crunchy cereal balls offer a special experience to snack lovers with rich chocolate and delicious...
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New from Nestlé Fitness: no added sugar breakfast cereals in two flavours
In the last few years Nestlé Hungária Kft. added new products to its Fitness range, with the latest consumption trends in mind. In addition to Fitness cereals and granolas, two...
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Intimacy, smiles, marketing – the best Christmas ads of 2024
For the second time in 2024, Trade magazin organised the Christmas TV Ads – Viewer’s Choice Awards competition. There were 11 entries and the public vote was open from 12...
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Slowly we can make plans again
In May Trade magazin organised its BusinessMeetup&Dinner, where Szilvia Krizsó interviewed Péter Noszek, the CEO of Nestlé Hungária. Péter Noszek has worked at Nestlé for 33 years. He has been...
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What’s next? FMCG market exclusive for business decision-makers
This article is available for reading in Trade magazin 2024/8-9 Nenad Pacek, founder and president of Global Success Advisors and EMEA Business Group, started the series of presentations. He reported...
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Winners of this year’s Symbol of Sustainability competition announced
Trade magazin has organised the Symbol of Sustainability competition for the fifth time. From the entries 14 winners were selected in seven categories. Symbol of Sustainability seeks to showcase successful...
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NESCAFÉ taste experience renewed
Nestlé’s biggest coffee brand, NESCAFÉ® is undergoing a complete makeover this year! The brand is getting a fresh look, complemented by modern product packaging designs. Contact: Nestlé Hungária Kft. Veronika...
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Gerber Bio products
All Gerber organic products are sourced from organic farming and contain no added sugar. Contact: Nestlé Hungária Kft. Nestlé Customer Service, T.: +36-80-442-881; e-mail: info@hu.nestle.com; web: Gerber bio termékek (nestlebaba.hu)...
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Right now it is hard to tell the future from coffee grounds
If we take a look at the last 12-month period measured – between June 2023 and May 2024 – two market researchers (using different methodologies) have found a minimal decline...
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A successful community for collective success
As of 1 September 2024 the Chain Bridge Club has a new presidency. Founded by 12 FMCG market leaders back in 2003, the club now has 50 members. This article...
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Nescafé® Farmers Origins
Nescafé® Farmers Origins coffees have arrived, straight from the coffee fields of Colombia, Brazil, India and Africa, sealed in Nespresso compatible capsules! Contact: Nestlé Hungária Kft....
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Chocolate brands are still standing
Last year high inflation and rising raw materials prices, especially for cocoa and sugar, affected the chocolate category and forced manufacturers to take steps: almost every market player increased prices....
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Featherweights in the ring
Following a difficult year, most food categories can look forward to 2024 with justified optimism. This article is available for reading in Trade magazin 2024/5 Pricing and promotion given main...
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Nestlé Minis cereals
We take having fun to another level, while maintaining the same taste as the iconic brands. The new Minis format creates new consumption options for consumers, such as yogurt or...
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FELIX Deliciously Sliced wet cat food
In 2024 Felix is adding a new upper premium range to its portfolio. FELIX Deliciously Sliced is a complete wet pet food product, containing slices with high animal protein content...
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What will you be eating tomorrow?
Plant-Powered Perspectives is a business conference, which took place for the third time last year at the METRO Gastro Academy, and it is also Hungary’s premier plant-based food event. This...
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Starbucks® by Nespresso®
The Nespresso® compatible capsules of the Starbucks® product range welcome a new addition in January 2024: Starbucks® by Nespresso® Blonde Espresso Decaf capsules. Contact: Nestlé Hungária Kft., web: starbucksathome.com/hu/kapcsolat...
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KITKAT Easter selection
The KITKAT brand’s Easter selection is getting bigger every year. This year we are launching a limited edition salted caramel flavoured bunny figure, a 45g and a 17g bunny figure,...
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Shoppers want more than just basic chocolate rabbits
This article is available for reading in Trade magazin 2024/2-3 Easter confectionery wasn’t exempt from last year’s general food market trends: the encouraging growth of previous years has come to...
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Seven out of ten Hungarians see fruit and vegetables as the key to a healthy diet
Consumers who pay special attention to following a healthy diet say they have become 5% more critical of red meat in a year, and there are almost no Hungarians who...
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Nestlé Hungária is making another HUF 55 billion investment in its factory in Bük
Nestlé Hungária is developing Purina’s pet food factory in Bük at a cost of HUF 55 billion. This investment will create 130 new jobs, Minister of Foreign Affairs and Trade...
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Veganuary: many Hungarians sympathize with the meat-free diet
Compared to the 2022 results, more Hungarians pay attention to health-conscious nutrition, and 60 percent of them include one meat-free day in their week, which is increasingly motivated by health...
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Seven out of ten Hungarians see the key to a healthy diet in the consumption of vegetables and fruits, but more and more people would also give up meat
Compared to the 2022 results, more Hungarians pay attention to health-conscious nutrition, and 60 percent of them include one meat-free day in their week, which is increasingly motivated by health...
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