Tag "Magyar Piszke Papír"

Growing popularity for the Hungarian Product loyalty website among manufacturers

It was in last March that Hungarian Product Nonprofit Kft. launched its loyalty website, www.magyaranyero.hu. The website was created for the integrated implementation of prize games and it already has...

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All kinds of everything

First the pandemic then the war in Ukraine – these events had a huge impact on the category of gluten-free products as well. Ingredients, raw materials, packaging materials, energy and...

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Shrink-wrap free Szép paper handkerchief and Szép napkin

Eco-friendly, high-quality and attractive products. Because of the shrink wrap free packaging, the bigger format and the better pallet space utilisation, the ecological footprint of these products is smaller during...

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Aby’s gluten-free coins

Our new gluten-free coins will appear on store shelves as part of the Aby’s renewal, in exclusive 60g box and 100g BOPP packaging. The product is available in natural, pizza,...

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Toilet paper is the category’s flagship product

Essity Hungary Kft.’s brand manager Réka Forgách told our magazine that household paper product value and volume sales both grew in the first half of 2020 if compared with the...

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Innovation and sustainability are the keywords in the FMCG market

KNK PR & Média and Magyar Termék Nonprofit Kft. organised the Agóra conference in the Etyek Film Park. In his keynote speech Róbert Zsigó, secretary of state responsible for food...

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Piszke Papír returns with plastic-free packaging

Nord Paper Kft., the company of Ferenc Bodrogai, has revived the Piszke Papír company name and its formerly popular brands Crepto and Szilvia. As part of the programme, they are also...

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Magazine: Practicality is more important than product looks

According to Réka Forgách, Essity Hungary Kft.’s Zewa brand manager, sales of household towels grew by 9.5 percent in 2018. Private label products are important in the paper towel category,...

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