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Magazine: Changing promotion expectations of consumers
Date: 2022-07-12 06:26:28
Trade magazine organised the “Most successful promotion of the year” contest for the 14th time. The winner FMCG campaigns – entries were accepted in 6 categories – received their awards...
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The virtual world and the climate crisis are shaping this year’s main creative trends in branding
Date: 2022-04-11 10:45:26
Brands have a decisive impact on trade, culture and communities, which is why it is important to predict in which direction which major topics can influence their appearance. The dentsu...
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Isobar Budapest’s new business development director
Date: 2019-08-20 13:54:01
Since August 2019 János Arany has been the regional business development director of Isobar Budapest (Dentsu Aegis group). His arrival marks the start of a new era for the company,...
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