Tag "FMCG-piac"
The twilight of selling just products
‘Phygital’ solutions were in the limelight at the EuroShop trade fair 2020 in Düsseldorf: the combination of physical and digital solutions. For five days 2,300 exhibitors from 57 countries were...
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Online FMCG sales: A small share expanding rapidly
According to the Nielsen Shopper Trends survey, 18 percent of shoppers said at the end of 2018 that they had already purchased groceries online (this rate was 2 percentage points...
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Magazine: Consumer perception of innovations
In the 2nd quarter of 2019 nominal value sales were up 7.7 percent from the level of the 1st quarter. The market share of discount supermarkets reached 28 percent –...
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Magazine: More stores can now use the SuperStore logo!
Trade magazin organised the SuperStore competition in 2019 too. It was an important criterion in the store design concept competition that retailers operating an online shop only weren’t eligible for...
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We still have quite a distance to cover
Hungaricool is the name of the food product innovation competition that Spar organised in partnership with the Agricultural Marketing Centre (AMC). Our magazine asked AMC’s deputy managing director Gergely Giczi...
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20 forecasts for 2020
S marketing agency Acosta, which specialises in the FMCG market, published a 20-point retail forecast on 5 December. Predictions include increased demand for pet food, acceleration in the integration of...
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Good sales results featured in this year’s FMCG retailer ranking
Trade magazin traditionally publishes its FMCG retailer ranking on the first workday in June. The good sales results of former years improved further last year. Although there was no change...
Read moreNielsen: The Hungarian retail is a silver medalist at European level
The Hungarian market for daily consumer goods increased by 7.8 percent in the second quarter of 2018. Hungary’s retail trade, which is far over the European (2.4 percent) average, increased...
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