Tag "FMCG-kereskedelem"

Competing retail channels in the butter market

According to the GfK Hungária Household Panel, butter volume sales were 3% lower in 2021 than in 2020, but due to a price increase value sales augmented about this much....

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Magazine: Are hypermarkets only popular in the USA or we Europeans like them, too?

In Hungary the last few years were about discounters – Hungarian shoppers like it very much that they are smaller than hypermarkets, offer a growing selection of products and good...

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Magazine: Consumer trust in online FMCG retail has increased

According to a presentation that Tünde Turcsán, FMCG director of GfK gave at the last GfK Insights Summit, Hungarian consumers haven’t stopped worrying ever since the breakout of the pandemic...

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