felmérés - Trademagazin

Szállás.hu: fifth of the Hungarians have already visited nudist beaches
Date: 2018-07-19 10:30:04

One out of five Hungarians have visited nudist beaches twice as many men as women – the latest survey of Szállás.hu revealed. The portal estimates that about two-thirds of nudists...

Most of the Central European companies increase their Research and Development spendings
Date: 2018-07-06 11:10:37

Most Central European companies increase R&D expenditures, but expect greater support from governments. For most businesses, identifying those Research and Development R&D activities is the biggest challenge of which grants...

More than half of the 100 largest companies are US-owned
Date: 2018-07-06 11:04:32

More than half of the 100 largest companies, 54 percent are still in US ownership, and represent 61 percent of aggregate market capitalization. The companies of China are on the...

Six and a half billion HUF are spent on toys this summer
Date: 2018-07-04 09:06:48

Hungarian families spend more on toys and games this summer. The average basket value is rising with 10 percent – according to the survey of the latest Regio Játék. Compared...

Magazine: A survey on the most important issues
Date: 2018-06-20 07:23:20

In the second half of 2017 the Guild of Hungarian Restaurateurs (MVI) conducted a questionnaire survey among members. Mostly company owners and directors were asked what they thought the most important...

Nielsen: companies in Central Europe generously support sports
Date: 2018-06-15 11:40:54

In 2018 alone, the companies wil spend 355-365 million USD for sports and festival sponsorships in Hungary Poland and the Czech Republic according to the Nielsen Sports research. Ninety percent...

Dietetics: 76 percent of children are aware of how much milk they should consume
Date: 2018-06-15 11:15:20

According to last year’s survey, 76 percent of children are aware of the amount of milk and dairy products they should consume, but only half the amount needed is consumed...

Most companies consider the digital switchover to have strategic importance
Date: 2018-06-06 11:22:21

Although in Hungary, 72 percent of the companies consider digital transformations very important and only 2 percent called it less important, companies are lagging behind in digital transformation – Uzsák...

Brand Loyalty: the common thing in the generation of grandparents and grandchildren
Date: 2018-05-31 11:25:27

The brand loyalty is not age-dependent: from this point of view, grandparents and grandchildren are similar to each other, ie the older and younger parents – the X and Y...

Cetelem: the young people save and insist on the shops
Date: 2018-05-30 11:45:27

According to the Cetelem’s Panarama survey, Europe’s population is optimistic. Especially the 18 to 35-year-olds, who are even better in saving, than people over 35, while stores are still important...

Nielsen chart of Month
Date: 2018-05-25 11:00:28

If they have money left after covering the monthly costs of living, 28 percent of Hungarians save money, 25 percent refurbish their homes and about 20 percent pay back debts...

What makes the guest to spend more?
Date: 2018-05-24 10:25:59

Tork’s latest European survey was looking for the answer, how restaurants can increase their turnover with innovative digital solutions. The online surfaces attract the guest, but local, in-house marketing tools...

Hungarians are over the world average in Internet use
Date: 2018-05-17 11:25:34

89 percent of Hungarians older than 16 use Internet every day, while the world average is 86 percent, according to a survey conducted by Google on Wednesday, questioning about 79,000...

The sugar consumption habits of the Hungarians
Date: 2018-04-18 11:55:13

According to a recent national research, Hungarians often eat sweets, but among adults there is a minority of those who put sugar on cakes, pancakes or even cabbage dough, however...

Free wifi makes the Hungarian smartphone user happy
Date: 2018-04-06 11:16:20

More than half of the Hungarians would receive ads on their devices in exchange for high quality, free wifi services, according to a survey of PushAir. More than half of...

Compared to its peak, GKI’s economic sentiment index fell slightly in March
Date: 2018-04-06 11:06:17

After its historic peak in February, the GKI’s economic sentiment index fell slightly in March. According to the empirical survey conducted by GKI with the support of the EU, expectations...

The impact of female managers on the Hungarian economy is significant, according to a survey
Date: 2018-03-08 11:28:57

In Hungary, female managers have a significant impact on the country’s economy in a regional comparisison – according to the survey of Bisnode Hungary published on Wednesday. The business information...

The KSH has started an annual survey on the living conditions of households
Date: 2018-03-07 11:10:22

The Central Statistical Office (KSH) measures households’ budget and living conditions in approximately 10,000 households between 1 March 2018 and 10 May 2018, the agency announced on Tuesday. According to...

Magazine: Consumer expectations for 2018: it won’t get better, it won’t get worse
Date: 2018-03-05 07:48:22

In January 2018 Kantar Hoffmann conducted a representative survey in Hungary, with the participation of 1,100 adults, about what consumers expect in 2018. It matters a lot whether a country’s population...

Growth is slowing in Hungarian online retail
Date: 2018-02-21 11:36:27

Growth is slowing down in the Hungarian online retail market, while the domestic online market revenue has risen by almost 18 percent in 2017, compared to the previous year, so...

The Hungarian mergers and acquisition market has fallen significantly over the past year
Date: 2018-02-21 11:08:06

In Hungary, the mergers and acquisition (M & A) market fell sharply according to the recent survey of the Allen & Overy International Law Firm. Lengyel Zoltán, Allen & Overy’s...

E-commerce: how we behave in a webshop
Date: 2018-02-15 11:32:26

Mall.hu’s annual ecommerce statistics reveal that whether Hungarian men or women have a larger virtual basket, which genders are most likely to visit the webshops, and which payment and delivery...

GKI Digital: Sex, Romance or Little Gifts – How to Celebrate Valentine’s Day?
Date: 2018-02-14 11:30:19

The flipping around the Valentine’s Day in Hungary is growing bigger and bigger every year. The question then arises whether the “holiday of love” has been justified in Hungary as...

8 seconds and the Z generation is no longer listening to you
Date: 2018-02-14 11:18:22

Generational challenges in the world of economy and marketing The Z generation is able to listen for less than ever, they are always available online, but reject the ads they...

CEOs are optimistic all over the world
Date: 2018-02-10 23:01:23

Between August and November 2017 PwC interviewed 1,293 CEOs in 85 countries, within the framework of the company’s 21st Global CEO Survey. Results were revealed at the World Economic Forum in...

Waitrose food forecast for 2018
Date: 2018-02-10 16:53:01

British supermarket chain Waitrose conducted a survey in 2017, according to which two thirds of shoppers visit grocery stores more than once a day, especially 18-24 year old consumers. Many people...

EBay expects that in the first months of 2018, more businesses will start trading online
Date: 2018-02-06 11:07:27

New Year is often a period of new beginnings. This is true even if we plan to launch an online business – according to eBay’s survey. The data shows that...

Most executives are optimistic, but IT developments may stagnate
Date: 2018-02-06 10:15:29

The Rentasystem has released its fourth annual survey on IT investments and financing background of the domestic SMEs and large companies. This year, the survey also covered production equipment and...

One third of Hungarians go to a thermal bath according to a survey
Date: 2018-01-26 10:30:37

A third of Hungarians go to a thermal bath at least once a year – according to a national representative research conducted by the NaturMed Hotel Carbona in Hévíz. According...

Record braking performances in the euro area
Date: 2018-01-24 11:02:53

The most dynamic performance increase of the past 12 years occured in the euro area’s economy in January, according to the preliminary survey of the IHS Markit Economics Institute, published...

Szállás.hu: fifth of the Hungarians have already visited nudist beaches Date: 2018-07-19 10:30:04

Most of the Central European companies increase their Research and Development spendings Date: 2018-07-06 11:10:37

More than half of the 100 largest companies are US-owned Date: 2018-07-06 11:04:32

Six and a half billion HUF are spent on toys this summer Date: 2018-07-04 09:06:48

Magazine: A survey on the most important issues Date: 2018-06-20 07:23:20

Nielsen: companies in Central Europe generously support sports Date: 2018-06-15 11:40:54

Dietetics: 76 percent of children are aware of how much milk they should consume Date: 2018-06-15 11:15:20

Most companies consider the digital switchover to have strategic importance Date: 2018-06-06 11:22:21

Brand Loyalty: the common thing in the generation of grandparents and grandchildren Date: 2018-05-31 11:25:27

Cetelem: the young people save and insist on the shops Date: 2018-05-30 11:45:27

Nielsen chart of Month Date: 2018-05-25 11:00:28

What makes the guest to spend more? Date: 2018-05-24 10:25:59

Hungarians are over the world average in Internet use Date: 2018-05-17 11:25:34

The sugar consumption habits of the Hungarians Date: 2018-04-18 11:55:13

Free wifi makes the Hungarian smartphone user happy Date: 2018-04-06 11:16:20

Compared to its peak, GKI’s economic sentiment index fell slightly in March Date: 2018-04-06 11:06:17

The impact of female managers on the Hungarian economy is significant, according to a survey Date: 2018-03-08 11:28:57

The KSH has started an annual survey on the living conditions of households Date: 2018-03-07 11:10:22

Magazine: Consumer expectations for 2018: it won’t get better, it won’t get worse Date: 2018-03-05 07:48:22

Growth is slowing in Hungarian online retail Date: 2018-02-21 11:36:27

The Hungarian mergers and acquisition market has fallen significantly over the past year Date: 2018-02-21 11:08:06

E-commerce: how we behave in a webshop Date: 2018-02-15 11:32:26

GKI Digital: Sex, Romance or Little Gifts – How to Celebrate Valentine’s Day? Date: 2018-02-14 11:30:19

8 seconds and the Z generation is no longer listening to you Date: 2018-02-14 11:18:22

CEOs are optimistic all over the world Date: 2018-02-10 23:01:23

Waitrose food forecast for 2018 Date: 2018-02-10 16:53:01

EBay expects that in the first months of 2018, more businesses will start trading online Date: 2018-02-06 11:07:27

Most executives are optimistic, but IT developments may stagnate Date: 2018-02-06 10:15:29

One third of Hungarians go to a thermal bath according to a survey Date: 2018-01-26 10:30:37

Record braking performances in the euro area Date: 2018-01-24 11:02:53