élmény - Trademagazin

Changing consumption habits – the things that stayed with us after the shock
Date: 2021-12-06 09:32:24

On the third day of Trade magazin’s Business Days conference Tünde Turcsán, GfK’s FMCG director spoke about how the pandemic transformed our consumption habits – relying on the results of...

Google’s first store opened in Chelsea
Date: 2021-06-23 10:15:02

Google’s first permanent store opened in New York City’s Chelsea neighborhood on June 17 at the site of a former post office and Starbucks coffee shop. There have been plenty...

Harrods celebrates 150 years of chocolate
Date: 2021-05-17 10:59:26

Harrods celebrates 150 years of chocolate with the opening of the much-anticipated Chocolate Hall; concluding the final chapter of the four-year restoration of the Food Halls in Harrods’ Knightsbridge store. The...

Stella Artois experiences
Date: 2021-01-15 11:10:51

Anheuser-Busch InBev’s well-known Stella Artois brand didn’t leave its homebound consumers alone in 2020 in the US. They cheered up the people stuck at home with several ideas and programs....

Taste and color cavalcade By Mondelez
Date: 2020-08-24 11:09:56

To celebrate 35 years of fun and flavor, the SOUR PATCH KIDS® brand is looking to make things a little sweeter for their fans by opening the doors to the...

Gen Z aims high
Date: 2020-07-12 11:22:33

Gen Z wants brands to be ‘fun,’ ‘authentic’ and ‘good,’ latest global study says. Gen Zers are a huge, diverse generation and the fastest growing group of employees, customers, and...

Time and experience are the new money
Date: 2020-02-26 10:53:49

Our magazine interviewed Péter Mondovics, marketing manager of Mastercard about their role in METRO’s ‘Anniversary Winning Weeks’ promotion campaign. – Thanks to METRO’s network and constantly expanding HoReCa customer base,...

Experience is the new measurement unit
Date: 2019-10-30 09:02:05

How can the shopper experience be taken to a new level? The time has come for companies to introduce a new measurement unit: With the help of the return on...

Magazine: Ten main trends: What are consumers like in 2019?
Date: 2019-03-13 07:21:00

Alison Angus, head of lifestyles research and Gina Westbrook, director of lifestyles have prepared the 71-page Euromonitor International ‘Top 10 Global Consumer Trends for 2019’ study. In this they identified...

Changing consumption habits – the things that stayed with us after the shock Date: 2021-12-06 09:32:24

Google’s first store opened in Chelsea Date: 2021-06-23 10:15:02

Harrods celebrates 150 years of chocolate Date: 2021-05-17 10:59:26

Stella Artois experiences Date: 2021-01-15 11:10:51

Taste and color cavalcade By Mondelez Date: 2020-08-24 11:09:56

Gen Z aims high Date: 2020-07-12 11:22:33

Time and experience are the new money Date: 2020-02-26 10:53:49

Experience is the new measurement unit Date: 2019-10-30 09:02:05

Magazine: Ten main trends: What are consumers like in 2019? Date: 2019-03-13 07:21:00