Tag "customer journey"

Challenges in e-commerce: E-consumers in focus

Challenges in e-commerce: E-consumers in focus
Date: 2021-05-11 10:28:46

The spotlight is on e-consumers and their personal data The e-commerce boom was made possible by retail businesses getting through to new consumer target groups, and at the same time...

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Understanding and offering experiences

Understanding and offering experiences
Date: 2020-03-15 17:28:08

LogiNet, Liferay and IFUA Horváth & Partners have organised a discussion with the participation of the representatives of UNION Biztosító, Takarékbank, K&H Bank Zrt., Bookline and Nestlé. The experts agreed...

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Magazine: What an experience!

Magazine: What an experience!
Date: 2019-11-25 07:41:07

Mastercard has prepared a customer experience study in connection with the Retailer of the Year 2019 award. The company wanted to find out what Hungarian retailers can do to win...

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