Tag "Coca-Cola HBC Magyarország"
New shades of black
Date: 2023-03-30 07:11:58
Márton Vajda, premium spirits and coffee manager of Coca-Cola HBC Magyarország, told our magazine that Hungarian coffee consumption was more than 19,000 tonnes in 2022. “Coffee bean prices elevated by...
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If the lemons are sour…just use them to make lemonade!
Date: 2023-03-03 12:24:25
Nielsen data reveal that fruit juice value sales grew by 11.2% in January-November 2022, but volume sales decreased by 6.6%. The like-for-like sales drop was even bigger in the last...
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There will always be buyers for quality pálinka
Date: 2023-03-03 12:19:26
Károly Gerendai, METRO’s wine expert: “Pálinka is a cult spirit and it isn’t simply a drink that is made in Hungary, but a Hungaricum product. This also means that there...
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Coca-Cola HBC Magyarország starts using robots in logistics
Date: 2023-02-02 11:12:21
Just recently Coca-Cola HBC Magyarország has completed a HUF 750m investment: in the Dunaharaszti warehouse they are now using robots with artificial intelligence technology for order picking. Robot picking is...
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The managing director of Coca-Cola HBC Hungary spoke about a serious price increase
Date: 2023-01-06 11:47:42
In his interview with Index, László Békefi, managing director of Coca-Cola HBC Hungary, spoke about the very serious economic challenges that will force the giant company to raise prices on...
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We had both feet on the (play)ground (Part 2)
Date: 2022-12-13 11:13:56
Between 19 and 23 September, the Trade Playground was full: Trade magazine organised its Business Days conference for the 15th time. Almost 900 decision-makers gathered from the HoReCa and FMCG sectors in Hotel...
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Coca-Cola HBC Magyarország enters the snack category
Date: 2022-12-08 15:54:13
Coca-Cola HBC Magyarország is testing its latest biscuit brand in Hungary’s HUF 80bn snack market: MyWellness flavoured oat and functional biscuits are available in 19 Hungarian Auchan stores from November....
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Shoppers are loyal in the premium coffee category – This is how Costa Coffee sees the market
Date: 2022-11-28 10:56:57
Annual coffee consumption will be more than 19,000 tonnes in Hungary in 2022, and this represents a value of HUF 67 billion. Coca-Cola HBC Magyarország’s experience is that the category...
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Coca-Cola HBC Hungary enters the snack market
Date: 2022-11-22 12:47:08
Coca-Cola HBC Hungary started vertical portfolio development; the largest domestic soft drink manufacturer is testing its newest biscuit brand on the HUF 80 billion snack market. The flavored oat and...
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Coca-Cola HBC Magyarország developed its logistics processes with more than HUF 750 million
Date: 2022-11-08 12:34:12
Coca-Cola HBC Hungary has spent more than HUF 750 million improving its logistics processes at its production base in Dunaharaszti, managing director László Békefi announced at a press conference in...
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Bar Me Tender
Date: 2022-11-07 16:12:02
In partnership with the Bacardi Mojito Bartender School, last year Coca-Cola HBC Magyarország selected 100 young people, who could participate in a basic level bartender course for free. This October...
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New kinds of challenges in the fruit juice market
Date: 2022-10-19 10:33:01
Anita Pusztai, Sió-Eckes Kft.’s marketing director reported that sales were up 10% in the fruit juice, nectar and drink (FJND) market in 2022. “Sió-Eckes preserved its stable market share and...
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The joint, free bartender training of Coca-Cola HBC Hungary and the Bacardi Mojito Mixer School is starting
Date: 2022-10-13 09:12:15
Today, one of the most serious challenges of the Hungarian hospitality industry is the lack of available skilled labor. Since the beginning of the pandemic, Coca-Cola HBC Hungary has been...
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A rally that is about cooperation – for the 16th time
Date: 2022-10-03 17:35:30
Just like last year, the Coca-Cola HBC Magyarország Kft. team won the Coop Rally. On 7-8 September the driver teams visited locations in Heves, Borsod-Abaúj-Zemplén, Hajdú-Bihar and Szabolcs-Szatmár-Bereg counties. The...
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Naturaqua factory in Zalaszentgrót celebrates 20 years
Date: 2022-10-03 16:11:49
Coca-Cola HBC Magyarország started building its bottling plant in Zalaszentgrót in 2002, from a budget of more than HUF 2bn. The mineral content of the water, which springs to the...
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It is time to be active again!
Date: 2022-09-23 10:43:27
András Palkó, marketing director of Coca-Cola HBC Magyarország reported to our magazine that sales of sports drinks are growing in both value and volume. “Coca-Cola distributes the Powerade brand, which...
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Coca-Cola Zero cafeine-free
Date: 2022-09-20 09:56:44
Coca-Cola Zero satisfies the consumer need of finding a healthy balance – they can relax and reward themselves, without affecting their health, well-being or sleeping. Contact: Coca-Cola HBC Magyarország Kft.; Customer...
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Coca-Cola HBC Hungary plans to produce five percent more mineral water this year
Date: 2022-09-16 10:02:36
Coca-Cola HBC Hungary plans to produce five percent more mineral water this year, last year around 100 million liters of water were bottled at the company’s factory in Zalaszentgrót, which...
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Premiumisation postponed
Date: 2022-09-15 12:36:01
COVID-19 brought a growth in both coffee value and volume sales, because people spent more time at home. In 2022 coffee companies had to increase prices due to global economic...
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The Naturaqua factory in Zalaszentgrót has supplied domestic consumers with three billion liters of mineral water over the past 20 years
Date: 2022-09-07 12:04:23
Nowadays, it is increasingly clear that water is one of our number one natural treasures, and drinking water is much more than a primary thirst quencher: it refreshes, fills you...
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Coca-Cola HBC Hungary became the exclusive domestic distributor of Bacardi-Martini products
Date: 2022-09-01 12:03:02
Today, Coca-Cola HBC Hungary became the exclusive distributor in Hungary of certain premium alcohol brands of Bacardi-Martini, the world’s largest privately owned alcoholic beverage producer. Thus, starting in September, the...
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Ice tea has survived the ice age
Date: 2022-07-13 10:22:34
András Palkó, marketing director of Coca-Cola HBC Magyarország told our magazine that the ice tea category stepped on a growth path in 2021, after the troubles of 2020. The reopening...
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Mineral water is washing the category’s boundaries away
Date: 2022-07-06 09:22:35
András Palkó, marketing director of Coca-Cola HBC Magyarország informed our magazine that mineral water value sales were up a moderate 2% in retail in 2021; volume sales dropped 1.8% from...
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Monster Ultra Watermelon
Date: 2022-05-21 07:54:03
Ultra Watermelon is summer in a can, from which you can always take a sip, no matter where you are. Zero sugar, light and refreshing taste, and the explosive Monster...
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Monster Ultra Watermelon
Date: 2022-05-19 10:10:25
Ultra Watermelon is summer in a can, from which you can always take a sip, no matter where you are. Zero sugar, light and refreshing taste, and the explosive Monster...
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Energy drinks are in explosive form
Date: 2022-05-16 10:03:39
György Galántai, sales director of Hell Energy Magyarország Kft. reported to our magazine that energy drink consumption increased in 2021. Despite the hardships in ingredient and aluminium sourcing, the company...
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Zero and light products are conquering the market, but classic fizzy drinks have their own fans
Date: 2022-05-11 08:03:47
Ildikó Zubály, brand manager of Szentkirályi Magyarország told our magazine that volume sales of carbonated soft drinks grew by 2.3% in 2021, while value sales jumped 7.7%, in part thanks...
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Functionality is now an expectation
Date: 2022-05-06 10:03:19
There are functional fruit juices, low-calorie functional waters and sports drinks in Coca-Cola Magyarország’s product portfolio. This February two new Cappy products hit the shops: Cappy Immunerő contains vitamin C,...
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Fanta Red Grape
Date: 2022-03-29 08:28:53
A grape-flavoured Fanta carbonated soft drink arrives to store shelves in February. The introduction of Fanta Red Grape was called for by the latest market trends: red berries are gaining...
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Monster Nitro
Date: 2022-03-02 08:35:57
We have enriched Super Dry with nitrous oxide for a real creamy texture, which is better to taste than to describe. Spiked with the classic Monster mix, Monster Energy Nitro...
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