Tag "Business Days 2022"
We had both feet on the (play)ground (Part 2)
Date: 2022-12-13 11:13:56
Between 19 and 23 September, the Trade Playground was full: Trade magazine organised its Business Days conference for the 15th time. Almost 900 decision-makers gathered from the HoReCa and FMCG sectors in Hotel...
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Price swing on the playground of inflation
Date: 2022-12-13 10:34:57
At the Business Days conference Ágnes Szűcs-Villányi, NielsenIQ’s regional leader of analytics and the company’s managing director, Erik Vágyi gave a presentation together. They told that the economic situation in...
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Pessimistic hospitality businesses
Date: 2022-11-18 08:21:08
At Trade magazin’s Business Days 2022 conference Gábor Tolnai, head of Kantar Hoffmann’s marketing insight division, presented the results of a HoReCa survey, which they had done with the participation...
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General mood of guests
Date: 2022-11-14 10:58:00
On the first days of the Business Days conference Annamária Földes, director of client development and customer experience at Ipsos, gave a presentation about the general mood in the HoReCa...
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Digital in-store marketing in tobacco shops – how to reach hundreds of thousands of consumers in 90 seconds
Date: 2022-11-14 10:54:28
DigInStore Zrt.’s TrafikTV digital solutions can help companies improve their sales performance in National Tobacco Shops. So far research results from Hungary haven’t proven how much TrafikTV’s cost-efficient solutions can...
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(HU) Ott voltunk a (játék)szeren (1. rész)
Date: 2022-11-07 23:11:36
Between 19 and 23 September, the Trade Playground was full: Trade magazine organised its Business Days conference for the 15th time. Almost 900 decision-makers gathered from the HoReCa and FMCG...
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Going against the PRICE flow
Date: 2022-11-07 12:47:46
Tünde Turcsán, GfK’s FMCG director gave a presentation at the Business Days conference on Wednesday. She told that there is no household in Hungary today that isn’t worried about the...
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Looking back – Business Days 2022 movie
Date: 2022-10-21 20:01:57
Just one month ago, we closed this year’s Trade Playground, the Business Days conference. The summary short film below is a memory for those who were there and a taste...
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Public health programmes from OGYÉI, with funding from NETA money
Date: 2022-10-18 10:08:15
The National Institute of Pharmacy and Nutrition (OGYÉI) focuses on the most urgent public health issues with its programmes funded from the public health product tax (NETA). Our magazine interviewed...
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Extraordinary announcements from P&G at this year’s Business Days 2022 conference
Date: 2022-09-23 09:45:36
Procter&Gamble’s sustainable packaging system was awarded in the product and service category at this year’s Trade Magazine’s Symbol of Sustainability competition. The professional award was received by Gabriel Makki, Central...
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TRADE PLAYGROUND – With strict rules
Date: 2022-08-21 09:06:37
We look forward to welcome you again this year at the biggest professional event of the FMCG market, the five-day Business Days conference in Tapolca, Hotel Pelion. TRADE PLAYGROUND –...
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