Budapesti Metropolitan Egyetem

Growing trust in Hungarian brands – the MagyarBrands Programme has been offering guidance for 13 years now
Date: 2023-02-28 17:51:54

The MagyarBrands Programme has been searching for and rewarding exceptional brands for 13 years. MagyarBrands has become a logo that serves as a trademark, guiding consumers in their purchasing decisions,...

Survey on the so-called career starting crisis
Date: 2022-04-12 08:51:20

One third of young Hungarians are seriously worried about starting their work career and one quarter of them aren’t sure whether they can find a job that suits their personality...

Half of your colleagues are at home and the other half are in the office – how companies should deal with this?
Date: 2021-10-19 10:00:07

The pandemic has made it natural in the workplace to do what has rarely happened before: one half of the team works from home and the other from the office....

Magazine: Stay on your feet! – Eight future-proof trends for traditional stores to gain a market advantage
Date: 2021-03-18 07:38:21

Revolutionary changes – winners and losers Global value chains and classic retailers had been unprepared for the effects of the COVID-19 pandemic that broke out last spring. Consumer demand dropped...

The wind of change
Date: 2020-11-10 14:17:19

How will restaurants and cafés operate once the COVID-19 pandemic is over? Some say the sector will instantly become a driving force of the economy, while others are of the...

Event organisers in a difficult situation
Date: 2020-08-10 10:25:17

An event organising themed study made by the Budapest Metropolitan University – with 400 professional and student respondents from the trade – has found that event organising agencies are in...

Magazine: Superbrands Magyarország is 15 years old
Date: 2019-11-12 07:29:54

There are several hundred winners in the two Superbrands programmes every year, but many times more brands are trying to win the prize. Today the Superbrands Programme runs in more...

Magazine: Employer branding at its best
Date: 2019-05-01 07:14:10

In 2018 the best Hungarian brands have been rewarded with the MagyarBrands prize for the ninth time. From 2018 the MagyarBrand programme evaluates brands in four categories: business, consumer and employer...

Magazine: Brand loyalty: similarities between the generations of grandparents and grandchildren
Date: 2018-07-30 07:50:02

Brand loyalty isn’t age-dependent – revealed an online survey conducted by Budapest Metropolitan University (METU) and Darwin’s Marketing Evolution in March, with more than 1,000 participants belonging to 4 generations....

Hungarian university students want to start their own business, foreign ones wish to work for a multinational company
Date: 2017-08-30 16:07:45

According to the latest Career Plan survey conducted by the Budapest Metropolitan University (METU) with the participation of 350 Hungarian and foreign 1st-year students, after graduation the most attractive idea...

The Houses of Parliament, goulash soup and festival going are the favorites of the international students
Date: 2017-07-19 10:19:37

The Budapest Metropolitan University (METU) asked its students about culture and habits in Hungary. The Parliament is the most iconic building in Budapest, according to both Hungarian and international students....

Growing trust in Hungarian brands – the MagyarBrands Programme has been offering guidance for 13 years now Date: 2023-02-28 17:51:54

Survey on the so-called career starting crisis Date: 2022-04-12 08:51:20

Half of your colleagues are at home and the other half are in the office – how companies should deal with this? Date: 2021-10-19 10:00:07

Magazine: Stay on your feet! – Eight future-proof trends for traditional stores to gain a market advantage Date: 2021-03-18 07:38:21

The wind of change Date: 2020-11-10 14:17:19

Event organisers in a difficult situation Date: 2020-08-10 10:25:17

Magazine: Superbrands Magyarország is 15 years old Date: 2019-11-12 07:29:54

Magazine: Employer branding at its best Date: 2019-05-01 07:14:10

Magazine: Brand loyalty: similarities between the generations of grandparents and grandchildren Date: 2018-07-30 07:50:02

Hungarian university students want to start their own business, foreign ones wish to work for a multinational company Date: 2017-08-30 16:07:45

The Houses of Parliament, goulash soup and festival going are the favorites of the international students Date: 2017-07-19 10:19:37