Tag "babaápolás"
Cleanness and caring: new directions in baby care
In 2023 the Hungarian nappy market is expected to grow by over 10% in value compared to the previous year, but a sales decline is likely in volume, according to...
Read more
Happy baby, relaxed mom
In 2022 diaper value sales grew, while volume sales stayed put – reported NielsenIQ. Izabella Kowalska, Essity Hungary Kft.’s category manager: “Our products produced moderate growth, because of the difficult...
Read more
Magazine: Mothers’ trust is difficult to win and easy to lose
In the baby care market the Pampers brand of Procter&Gamble has observed sales growth recently, especially in the wet wipe segment. Yvette Krubl, the company’s communications PR manager in Central...
Read more
Magazine: Only the best will do in baby care!
When buying baby care products, for consumers the number one factor is quality. Viktória Szabó, brand activation manager of Johnson & Johnson Kft. informed us that value sales stayed put...
Read more
Johnson & Johnson’s management is confident
The Johnson & Johnson health and baby care product operating company reported 18.8 billion USD in revenue in the second quarter, which is 1.9 percent higher than in the same...
Read more
Nielsen: favourable trends on the baby food market
In Hungary the baby's food retail turnover increased by 12 percent in value between December to July, compared to the previous comparable period. In terms of diapers and baby-wipes Nielsen’s...
Read more
