Black Friday remained gray
While the November traffic that peaked in Black Friday in 2019 was a really noticeable upturn on the curves, this year the number of visitors to physical stores in November was virtually consistent, including the last Black Friday week, adding that most people always started on the weekends to shop.
In terms of the number of visitors to the 48th “Black Friday” weekend, the outlets were only about 4 percent above the average for the weeks of November. The same value is 3.5 percent for Auchan and Tesco stores and 5.2 percent for retail parks, Hegedüs Tamás, one of the group’s analysts, at CBRE Hungary and Helix Consulting said.
Related news
Temu and Shein’s aggressive marketing strategy is reshaping the Black Friday market
Temu and Shein’s online marketing campaigns are causing significant difficulties…
Read more >Black Friday: From a one-day sale to a month-long shopping frenzy
Black Friday, the huge wave of price reductions that started…
Read more >Will the craftsman or Temu sign be under the tree? – a survey was conducted by the Hungarian crafts website Meska
According to a survey by the Meska online craft marketplace,…
Read more >
More related news >
Related news
Hungarian shoppers love prize games, according to a recent survey
Almost all Hungarian shoppers are willing to spend more if…
Read more >The “What a pig we have!” pork promotion campaign is launched
Buying Hungarian products supports the national economy and helps to…
Read more >KPMG: Hungarians are optimistic, worried and excited at the same time when it comes to AI
According to a joint international study by KPMG and the…
Read more >