Dutch supermarkets use “dry mist” to keep fruits and vegetables fresh

Shoppers in the Netherlands have become accustomed to seeing fresh produce shelves covered in a layer of fine ‘dry mist’. But why? To keep fruits and vegetables fresh for longer, and ultimately reduce food waste, as well as plastic waste.
At the beginning of last year, Albert Heijn commenced a national rollout, while other Dutch retailers have also adopted the technology by Contronics in multiple stores. In the past year and a half, the ‘Dry Misting’ solution has been installed in more than 500 stores in the Netherlands.
The technology works through ultra-small Dry Mist aerosols (from pure, filtered water), which evaporate immediately just above the produce, surrounding it in a cool layer of high, humid air. In this way, fruit and vegetables can retain their natural moisture longer and stray fresh much longer.