Tag "innováció"

Dr Tamás Kozák: “High inflation casts a long shadow”

Our magazine asked Dr Tamás Kozák, general secretary of the National Trade Association (OKSZ) about the current state of the sector. This article is available for reading in Trade magazin...

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New Product Launches In Spain Hit New Low, Study Finds

Innovation in Spain’s FMCG sector is at a record low, having plummeted 48% over the past 15 years, according to Kantar’s latest Innovation Radar report. Only 75 new mass-market products...

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Samsung to showcase new technologies at IFA 2025

Samsung is returning to IFA (Innovation for all). Europe’s largest consumer electronics trade fair will be held in Berlin for the 101st time from September 5 to September 9, 2025....

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Packaging changes color when food spoils – new invention could revolutionize the fight against food waste

Three young Spanish people, Pilar Granado, Pablo Sosa Domínguez and Luis Chimeno, have developed smart, biodegradable labels that change colour to indicate the freshness of food. The startup, Oscillum, monitors...

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The government supports the renewal of Hungarian winemaking and the preservation of its traditions

We have long considered the wine sector, which is always capable of renewal, as the flagship of agriculture, therefore agricultural policy also thinks in the long term, on a value...

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Cleango mobile car wash accelerates with another 320 million forints

Green innovation in Hungarian style. The Blue Planet Water Fund has entered the Hungarian-developed, water-efficient car wash network with a fresh capital investment of 100 million forints and a preferential...

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DM prepared a sustainability report for the first time

For the first time, dm has produced a joint sustainability report for all 14 countries of the group. With the publication of the report, dm has committed to its goal...

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The taste, packaging and rhythm of the future – a 2025 innovation map

In this article our magazine takes a look at how the latest market trends and innovations are shaping the rapidly changing FMCG sector in the second half of 2025. This...

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Tatayoyo – pepper

Tatayoyo pepper is a special product in the pepper category, which can be used in many ways. It can be served quickly and easily, either raw or roasted. Contact: Prémium Kert...

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Hajdú grilling cheese in new flavours

Every year Kőröstej tries to win the hearts of consumers with new, special flavours. This year is no different: lots of consumers will be delighted to taste the exciting tomato-basil...

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TUTTI Sweety sweet treats

The TUTTI Sweety product range brings classic sweet treats back to modern kitchens. It delivers high quality, traditional flavours that evoke the experience of home-made sweets. Contact: TUTTI Kft.; T.:...

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Digital innovation at an all-time high

The digital sub-index has reached a historic high with a spectacular increase of 37 points, according to the first half of the K&H Innovation Index 2025 data. This represents a...

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Freego gluten-free deep-frozen cheese scones from puff pastry

Gluten-free, convenient and quick to prepare in the oven or in an Air fryer. The product has a premium cheese taste and the loose texture of puff pastry. It is...

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Márka Grape and Cotton Candy carbonated soft drink

Due to popular demand, our initially limited edition Grape and Cotton Candy product is now part of our permanent product selection! In this flavour combination – which may sound unexpected...

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KAKTUS FLEXI

Apple flavoured, jelly stick ice cream apple sorbet, with chewing gum flavoured coating and dried strawberry bits, 45ml. Thanks to the jelly consistency, the product doesn’t run after thawing and...

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Bonabo Choco Balls

With 30% less sugar, high fibre and protein content and TOP 14 allergen-free ingredients (gluten-, dairy-, soy- and GMO-free), Bonabo Choco Balls is the ideal choice for health-conscious families. Contact: ABO...

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Natur’A bread range

Lantmännen Unibake’s newest brand, the Natur’A bread range contributes to the health of consumers with innovative products, while also preserving the taste experience. Contact: Lantmännen Unibake Magyarország Zrt. András Kóródi key...

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Häagen-Dazs „The Essence of the City” ice cream collection

The only ice cream selection that immerses you in the depth of the world’s iconic cities, evoking the experience of travelling through the flavours of local cultures. Join Dulce De...

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5 thoughts on Solutions for Tomorrow 5th Anniversary

This year, the Solutions for Tomorrow Challenge, organized by Samsung and EdisonKids, celebrates its fifth anniversary in Hungary, and has since become one of the most important future-building initiatives for...

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Pistachios, chocolate, pasta – and hot dogs? Yes, the “Dubai hot dog” has arrived in Hungarian stores

Just when we thought the Dubai gastronomic craze was over and we were done with all the sweets made with gold, pistachios or chocolate, Darnó Hús took extravagance to a...

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Kalumba White gin

Kalumba White gin is now available in limited edition packaging! The world of Madagascar’s jungles isn’t only reflected in the drink, but also in the look of the bottle. Contact:...

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Hungarian Innovation Association: more resources are needed to keep up with the international pace of innovation

In order to catch up with the international pace of innovation, a new approach and more resources are needed in terms of nurturing student talent, financing startups, and developing the...

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Zewa moist toilet paper, 42 sheets and 80 sheets

Zewa introduces the new generation of moist toilet paper! The new Zewa is the first moist toilet paper that contains flax as natural fibre. Flax is one of the strongest...

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Felix sauces

In 2025 Felix is adding seven new sauces to its portfolio. The wide range of new Felix sauces is the perfect choice for every meal, whether one prefers milder or...

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Ca di Rajo – Menolia Prosecco Extra Brut/Brut/Extra Dry

Menolia is a Prosecco DOC Treviso that combines the elegance and quality of classic Prosecco with exceptional value for money. Contact: Zwack Unicum Nyrt. Annamária Molnár wine trade marketing koordinátor;...

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Mizo PROTE!N1

We believe that living a healthy life isn’t impossible and isn’t a question of time: it is about making the right choices. This is why we have created the new...

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The “Inno d’Or – Innovation of the Year 2025” awards were presented on Innovation Day

This year marked the fifth edition of the Inno d’Or – Innovation of the Year competition, initiated by Trade magazin. As in previous years, the award ceremony was accompanied by...

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Nestlé Fitness Cappuccino flavoured cereal bar

Cappuccino flavoured cereal bar with white chocolate bits, a 12% cocoa-milk base, vitamins and minerals, for breakfast. The new Fitness Cappuccino flavoured cereal bar with white chocolate bits and whole...

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HiPP 100% plant-based baby food

HiPP is introducing a baby food product line made exclusively from plant-based ingredients. The new products are available to babies from the ages of 6 and 8 months. Contact: HiPP Termelő...

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Innovation is the engine of competitiveness in mushroom production too

The technological developments in the horticultural sector, including intensive mushroom production, are of paramount importance, which is why the government also supports the implementation of these serious investments. These significantly...

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