Black Friday shoppers spend record $7.4 billion in second largest online sales day ever
Black Friday shoppers spent $7.4 billion online, the second largest Internet shopping day ever, according to data compiled by Adobe Analytics.
The $7.4 billion marked the biggest sales day ever for Black Friday and trailed only last year’s Cyber Monday’s $7.9 billion for the number 1 spot of all-time in online revenue, according to Adobe’s data. The average order value per consumer, at $168, was up nearly 6% year-over-year and also set a new Black Friday record. Adobe Analytics measures transactions from 80 of the top 100 U.S. online retailers.
“Small Business Saturday” has already seen $470 million in online spend, up 18% over last year, as of 9 a.m. ET. Sales are on pace to surpass $3 billion for the day, said Adobe.
Related news
Promotion season 2023 – The declining demand enhance promotional activities
Global consumer durables market ends year struggling with slowdown The…
Read more >Giving Friday – with HUF 30 million, dm supports the education of children for a healthy lifestyle
Five years ago, dm decided to redefine Black Friday and,…
Read more >The Artkartell campaign for Black Friday: “Invest in works of art instead of overconsumption!”
Artkartell “Invest in works of art instead of overconsumption!” is…
Read more >Related news
This year, the Green Pledge trademarks are also waiting for their owners
Committed to Clear Communication The Self-Regulatory Advertising Board (ÖRT), the…
Read more >The 8th Debrecziner Gourmet shines in the light of a Michelin star
Delicious meals, Palya Bea and June forest scent in Debrecen:…
Read more >The 10th annual Food Truck Show opens on Friday
The 10-year Food Truck Show opens tomorrow, where the latest…
Read more >