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Domestic melons arrive earlier this year

Hungarian melons hit the shelves first due to favorable weather. Thanks to the increase in the area, the amount that can be harvested will also increase this year: domestic producers...

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The turnover of the SZÉP card broke a record in May

In the month of May this year, the use of SZÉP cards reached an exceptionally high turnover, with transactions worth more than HUF 2.5 billion, which is the highest monthly...

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And by the first of July, honey-sweet domestic watermelons will be available in all Hungarian retail chains

Although in small quantities, Hungarian melons are already available in markets and greengrocers, and honey-sweet Hungarian watermelons will be available in all domestic chain stores by the first of July...

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Adobe: how consumers use generative AI

A new study from Adobe explores how consumers use generative AI to shop – and how they want to shop. This article is available for reading in Trade magazin 2024/6-7...

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Brazil’s coffee exports rose to record levels

Brazil’s coffee exports have reached new milestones in recent months, as May data shows. The country exported 4.4 million bags of coffee this month, which not only surpassed the previous...

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The market for weight loss products is still huge business

Over the years, the pharmaceutical industry has made many attempts to bring effective weight loss drugs to market, but these have often come with serious side effects and health risks....

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Ferrero Unveils Nutella Ice Cream For Summer

Italian confectionery giant Ferrero celebrated Nutella’s 60th anniversary in Paris with a sweet surprise: the launch of Nutella Ice Cream. The news was revealed by Alessandro Paleni, regional marketing manager...

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Ahold Delhaize reports improving performance from Belgium

Thanks to cost savings and an improving performance in Belgium, Ahold Delhaize had a strong first quarter, ending with higher profitability in Europe. With quarterly revenues of EUR 21.7bn and...

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Starbucks Teams Up With Food Delivery Platform Grubhub

Starbucks will partner with Grubhub to deliver coffees and other customised beverages in select US markets starting this month, in its latest attempt to widen its reach as inflation-hit customers...

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Aldi invests £90m in upgrading over 30 stores this summer

Aldi is set to refurbish over 30 UK stores this summer, marking an investment of £90m throughout 2024. Over 100 stores across the UK will get an upgrade to various...

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A Croatian district spends 3.5 million euros on sustainable tourism development

The Gola district in northern Croatia, located near the Hungarian border, is spending 3.5 million euros (1.3 billion forints) on sustainable tourism development, the local press announced on Monday. District...

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EY: The number of corporate abuses may also increase in Hungary due to the global economic slowdown

More and more domestic companies are consciously taking action against corruption within the organization. However, the slowdown of the world economy puts such financial pressure on managers and colleagues, which...

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Germany’s Biomarkt partners with AI app

In April Biomarkt Verbund, the association of independent health food stores started a nationwide cooperation with diet planning app Choosy. This article is available for reading in Trade magazin 2024/6-7...

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The evolution of the FMCG market through the NIQ lens

Shoppers across the continent, including Hungary, continue to save in every possible way, Csilla Czikora, head of consulting and analytic insights at NIQ told when presenting their market research data...

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K&H: how did middle-aged people’s incomes develop?

The development of incomes in the 30-59 age group shows a mixed picture. Based on the K&H secure future survey, 52 percent of the respondents reported an increase, almost 35...

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István Nagy: food sovereignty and food security are the most important

Last Sunday’s election strengthened the assertion of farmers’ interests in Brussels, and agriculture can appear more prominently on the agenda of the European Parliament (EP), the Minister of Agriculture said...

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Manpower: Following the recovery of the economy, more and more companies are again planning to increase their staff

According to a recent forecast by Manpower for Q3 2024, Hungarian employers are increasingly optimistic about hiring, with 37% planning to expand their workforce, up 6 percentage points from the...

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Some surprising trends

After the negative volume sales trends in 2023, a look at NIQ figures for this year shows a further decline in the toilet paper market, already accompanied by a decline...

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Manpower: 37 percent of employers plan to increase their workforce in the third quarter

37 percent of Hungarian employers plan to expand their workforce in the third quarter, after 31 percent measured in the previous quarter, the proportion of companies planning downsizing rose from...

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Hungarian agricultural companies have taken steps towards Africa

Three Hungarian agricultural companies, which specialize in the production of meat and milk, animal feed and egg products, were able to present themselves at several locations in Africa.They were able...

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EN-CO Software develops quality control technology based on artificial intelligence

EN-CO Software Zrt. has received HUF 420,430,500 in non-refundable funding from the National Research, Development and Innovation Office (NKFIH) tender, from which it is developing quality control technology based on...

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Żabka Launches New Campaign To Promote In-Store Services

Polish retailer Żabka has launched a new campaign Załatw to w Żabce (Get it in Żabka) to promote a range of services offered in its stores. The campaign, scheduled from...

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How are younger generations planning to spend the summer?

Younger generations are looking to travel, attend concerts and events, and dine out this summer, despite a sustained high cost of living. American Express’ Amex Trendex Millennial and Gen Z...

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New vice president and department head at NAK

The National Chamber of Agrarian Economy elected two new officials at its last national delegate meeting. NAK’s new national vice-president responsible for environmental sustainability and innovation Viktor Balázs, the new...

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Lipton unveils new competition for retailers

Lipton is kicking off the summer season with a competition for retailers by giving one shop-owner the chance to win a branded store takeover. The push aims to drive awareness...

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The period for submitting uniform applications has successfully ended

During the 61 days available for submitting the unified application for the year 2024, 159.5 thousand producers submitted support applications for 4.98 million hectares. This year, it was possible to...

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The Eszterházy Károly Catholic University will start further training in religious tourism from autumn

Further training in religious tourism will be launched at Eszterházy Károly Catholic University, announced on Friday, on the occasion of the ceremonial signing of the document on the launch of...

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A master course in adaptation – how the inflationary environment has influenced the FMCG market

Krisztina Bakonyi-Kovács, senior consultant of GfK-CPS told at the April meeting of the Trade Marketing Club (TMK): the pressure on brands continues to grow. One of the first words that...

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KSH: industrial production increased by 6.4 percent in April

In April, the volume of industrial production exceeded the previous year by 6.4 percent, while, after adjusting for the effect of working days, it fell short by 2.4 percent, the...

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Is the Hungarian food industry on the verge of significant development?

The Hungarian food industry is on the verge of significant development, if it can properly use the HUF 1,500-2,000 billion development resources available until 2027, it can further increase its...

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