Company and Personal News

New head of marketing for Maspex

Andrea Kiss, a former senior brand manager of Győri Keksz has been appointed the new marketing director of Maspex Olympos Kft....

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dm training for December

Perfume is not only a product but also luxury in a bottle which sends out a sensual message. This is why 70 per cent of sales are concentrated in drugstores,...

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Melon and Japan

The latest, limited edition flavour of Fanta World, melon is here. Communication is intended to remind us of Japan. This latest addition to the Fanta World product line will be...

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Awards for Sió films

Awards and HUF 500,000 for the winners of the film competition organised by Sió-Eckes Kft. under the title „Sió – My world, my thirty years” have been handed over at...

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Copying jammed

One of the leading European companies in the field of electronic security ADT and TMD Security, the market leader in security technology for bank cards have developed solutions to block...

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Italian flavour for gastronomy

A new flavour, Bitter Rosso has been added to the Kinley assortment. The drink was conceived in Italan style, with amaretto aroma, carbon dioxide, a ruby colour and a refreshing...

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Owners of delicacy stores invited by Zwack

Owners of delicacy stores were invited to the Zwack Kecskeméti Pálinka Manufaktúra for the 28th September. Guests saw a short film about the Zwack family and pálinka and were taken...

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Card for travellers

The target group of World™ MasterCard® to be first introduced in the UK is composed of affluent card holders who travel abroad regularly. The priority for the „mass affluent” target...

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Chio Exxtra Chips in the market

Chio-Wolf Magyarország Kft. is introducing two wavy, new potato chips products under the name „Exxtra” in October. Chio Exxtra Chips is the result of a long development process and is...

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Experienced leader for NESPRESSO

Gábor Flesch took over as the head of Hungarian NESPRESSO in the middle of August. He is regarded as having substantial experience in business development in both the HoReCa and...

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Ice cream to take us to Kenya

Ragonese Kft. has held a sampling and product presentation with prizes handed over to winners of their competition. The main prize of the Gelatiamo competition was a 9 day trip...

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Once, there was a team…

I joined RJR Hungary in 1994. My job was to reorganise and build up the sales team and naturally, to boost our market share in collaboration with marketing. (Among others,...

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Bonduelle

Crispy, delicate maize-ears in vinegar sauce, in customary Bonduelle quality....

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(HU) SPAR-ban a „Nagy fogyás”

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International Bad Products Awards

The International Bad Product nominations were submitted by Consumer International (CI) member organisations, the final four, including the overall winner, were chosen by the CI Secretariat. In announcing its bad...

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Carrefour Romania bought Artima

The company payed 55 million euros the Romanian supermarket chain. The transaction is subject to approval by the relevant authorities.    Carrefour Romania S.A. operated from 8 hypermarkets at the...

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Plazma Media in Tesco supermarkets

440 huge monitor show ads in the 25 biggest Tesco stores from November. Consumers can see the screens beyond the cash registers, on the end of the rows big plasma...

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Tesco and Disney are to launch a line of co-branded food products

This relationship with Disney will offer parents an easy way to make healthier eating fun. The first Tesco/Disney branded kids food products will launch next month in the UK. The...

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License revenue increased by 14% organic during the third quarter at IFS

The stronger license sales during the year are attributable mainly to EMEA, and in particular to operations in the UK, and to the Benelux countries. In addition, operations in Scandinavia...

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(HU) Feltőkésítették a Zalabaromfit

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Coke comes to Olympic site's aid

The Coca-Cola Co. has made a donation to help restore an important site in ancient sports history.   The Atlanta-based beverage company reported a $2 million donation to the Hellenic...

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Sole-Mizo operates with PR agency

The company's partner for sparking, planing and achieveing the PR activity is Café PR. It is the first time for Soli-Mizo working with a PR agency to coordinate the in...

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Packaging that brings vacuum and MAP technologies into one single pack: Darfresh®

DarfreshBloomTM is specially designed for fresh red meat, it brings vacuum and MAP processes together in the same pack to reap benefits from both technologies. DarfreshBloomTM is the latest evolution...

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