Company and Personal News

Gold medal: SPAR Hungary • Smurf mania

Between 23 April and 1 June 2009, 15 inhabitants of Smurf village moved to SPAR, KAISER’S, INTERSPAR and PLUS stores. The objectives of the promotion were increasing the number of...

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Ice cold miracles from Szentkirályi

Szentkirályi Ásványvíz Kft. expanded its portfolio with new products: flavoured mineral waters and ice teas return to shops under the names ‘ice water’ and ‘ice tea’ and they no longer...

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Road show popularising selective waste collection

Tesco and ÖKO-Pannon organised a road show to raise awareness of selective waste collection. Games, craft workshops and other fun events awaited children and adults in 5 towns. The events...

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Gold medal: Pöttyös • Pöttyös collection

Pöttyös managed to set in motion those consumers who live for the day between 23 March and 31 May 2009. Iconic spotted presents and the latest promotion and communication tools...

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Summer surprises from Henkel

This summer Henkel surprised consumers with several new products. Persil Fresh Pearls by Silan uses encapsulation technology; Tomi Orchidea & Ametiszt and Tomi Lótusz & Zafír are limited edition detergent...

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With the help of British Telecom, Unilever becomes part of the everyday life of two billion people

BT and Unilever expanded their already existing outsourcing contract by EUR 173 million. In the following four years BT will speed up technological innovation in more than 100 countries, in...

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Gold medal: Tchibo • Together for kindergartens!

In 2009 Tchibo celebrated its 60th birthday by a year-long marketing campaign. ‘Celebrate with us’ was accompanied with packaging retro mugs and metal coffee boxes with products, and a prize...

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When irresistible flavours meet

After launching GURU, Pöttyös entered the market with yet another novelty this year: Pöttyös Pont2 with orange flavoured Szamos marzipan. The product is available from the end of June. István...

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Henkel’s turnover grew considerably in the second quarter

In the second quarter of 2010 Henkel’s sales revenue totalled at EUR 3,890 billion, rising by 11.6 percent from the second quarter in 2009. Adhesive Technologies and Cosmetics branches contributed...

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Bestillo Pálinkaház distills 3,000 litres of pálinka

Despite bad weather conditions Gönc apricot, a product of protected geographical indication, yielded well (around 30 tons of good quality fruit) this year. Apricot pálinka will be bottled in November...

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Dr. Oetker Choco-Choco

Unique, creamily thick hot chocolate with mint, made from real dark chocolate and cocoa powder....

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New CEO for Borsodi Brewery

From 1 August 2010 Zsolt Tőtös takes the CEO seat of Borsodi Brewery. Mr Tőtös has been working in the FMCG sector for 20 years, spending the last 9 years...

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The way a large retail chain does it

SPAR offers 600 types of wine in bigger stores. In their assortment there are three private label ranges: under the S-Budget name they sell four types of table wine, the...

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Orbit White and Orbit Professional White

Products in the Orbit White and Orbit Professional White range now return to shelves in the cash register zone in new packaging....

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The secret of quality: ISO 22000 standard for SPAR’s meat processing plant

SPAR Hungary’s meat processing plant was the first in Hungary to acquire the ISO 22000 certification, the requirements of which guarantee the excellent quality of fresh meat and meat products...

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Tamás Ács ask Péter Feiner

Question: ‘We keep facing changes every day: another crisis in the eurozone, plummeting sales, the landslide victory of a political party, the new government’s programme promising radical changes in priorities....

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HERZ Chorizo

HERZ returns to shops after a two-year hiatus....

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Szenkirályi established a new logistics centre

Szentkirályi Ásványvíz Kft. inaugurated its new Logistics Centre, named after Sándor Balogh, at the company’s premises on 1 July. The 4,000-m² building is the result of a HUF 500-million investment...

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Small is the Strong Shot, but strong

Pepsi came out with its latest innovation in Japan. Strong Shot is an energy drink in a 190-ml aluminium can, with extra caffeine and extra carbonation. Because of the high...

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Joya Finesse cooking cream

Joya Finesse vegetable-based cooking cream resembles cream, but its ingredients make it smoother and creamier....

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Chinese delegation visited Kométa

A delegation form the city of Cixi visited Kaposvár in July and the representatives of the two cities signed a declaration of intent to start a long-term cooperation. The delegation...

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Skills and thrills: METRO’s Customer Academy is about to open

Next to the Budaörs METRO store the chain’s Customer Academy will open in October. The Customer Academy’s head of department Piroska Balestra shared the details with readers of our magazine....

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Knorr Home Style Soup Base

Knorr Home Style Soup Base is a new premium product which makes the flavours of dishes richer and more delicious....

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Less housework and more time spent with the family

In Hungary 7 out of ten women would like to spend less time with cooking and more with their family – reveals a survey by Sága. Women spend 54 percent...

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Hungaricum Corner in CBA Plaza

This July CBA Sopron Plaza opened the first Hungaricum corner where wines, pálinkas, sweets, fresh and preserved food products from Hungarian manufacturers can be found. Pricer electronic labels were used...

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Fütyülős by Zwack

Fresh, fruity and fizzy elder taste from Fütyülős, with a low, 5% alcohol content; carbonated and contains caffeine....

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Fluid Music acquired Mood Media

In June 2010 Fluid Music Canada Inc. completed the acquisition of Mood Media Group SA, by buying all the issued shares and receivables of the latter for EUR 160 million....

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Rondo Kft. has been a key player in the Hungarian packaging material sector since 1995

Cardboard is used by basically all industries, for collective, individual or shelf-ready packaging. Rondo’s partners are food and non-food companies manufacturing in Hungary. Rondo has also been IKEA’s European supplier...

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Flóraszept’s new product's

Flóraszept’s new products offer a cleaning alternative to housewives – at an advantageous price....

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McCafé’s turnover is increasing

The McCafé closed the 2009 year with 15 percent traffic growth and 2.9 million costumers. In the first six months, 1.5 million people visited the 34 units of the coffee...

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